Nexxen
Nexxen delivers an end-to-end programmatic advertising solution — DSP, SSP, DMP, and CTV — on a single unified platform, enabling advertisers and publishers to transact, target, and measure with greater efficiency and data transparency.
Last updated Jun 26, 2026 by ATDb automated enrichment · Connections updated Jun 29, 2026
At a glance
About
Independent full-stack AdTech platform with strong CTV and video capabilities, competing as a scaled alternative to walled gardens
Nexxen is a global advertising technology company offering a fully integrated, end-to-end programmatic stack that spans demand-side (DSP), supply-side (SSP), data management (DMP), and connected TV (CTV) solutions. The company was formed through a series of strategic acquisitions and rebrands — most notably Tremor International's acquisition of Amobee from Singtel in 2023 — and subsequently rebranded the combined entity as Nexxen. This consolidation positioned Nexxen as one of the few independent AdTech companies capable of serving both the buy side and sell side under a single unified platform. Nexxen's platform enables advertisers, agencies, and publishers to plan, activate, measure, and optimize campaigns across video, CTV, display, and native formats. Its data layer, powered by Nexxen Data (formerly Amobee's data assets and Tremor's VideoAmp-adjacent analytics), provides audience intelligence and identity resolution capabilities that differentiate it in a privacy-first landscape. The company serves a global client base including major media agencies, brands, and premium publishers. In the competitive AdTech ecosystem, Nexxen occupies a meaningful position as an independent, publicly traded full-stack platform competing against larger walled gardens and specialized point solutions alike. Its CTV and video-first heritage, combined with a scaled SSP through its Unruly marketplace, gives it particular strength in premium video inventory. The company is listed on both the Nasdaq and Tel Aviv Stock Exchange, reflecting its dual roots in the US and Israeli tech markets.
Business model
SaaS / Marketplace
Target market
Enterprise
What they offer
Nexxen DSP
Demand-side platform enabling programmatic buying across video, CTV, display, and native formats with advanced audience targeting and optimization.
Nexxen SSP
Supply-side platform (powered by Unruly) connecting premium publishers to programmatic demand, with particular strength in video and CTV inventory.
Nexxen DMP
Data management platform providing audience segmentation, identity resolution, and first- and third-party data activation.
Nexxen CTV
Connected TV advertising solution offering targeted, measurable campaigns across streaming and OTT environments.
Nexxen Data
Proprietary data and analytics layer offering audience intelligence, measurement, and attribution capabilities across the platform.
Unruly
Premium video and CTV SSP marketplace providing publishers with monetization tools and advertisers with access to brand-safe inventory.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 2007 · Founded