Kara Puccinelli

Kara Puccinelli is a seasoned AdTech and media executive known for her leadership in programmatic advertising, connected TV, and data-driven marketing solutions. At Nexxen, she plays a central role in shaping the company's market positioning and go-to-market strategy as the platform expands its footprint across the converging worlds of streaming, CTV, and digital advertising. Her work reflects a deep understanding of how technology and data intersect to drive measurable outcomes for advertisers and publishers alike. Puccinelli has built her career across a range of high-profile AdTech and media companies, accumulating expertise in brand strategy, demand-side platforms, and audience targeting. Her trajectory reflects the broader industry shift from traditional digital display toward advanced TV and omnichannel programmatic environments, and she has been a consistent voice in helping organizations navigate that transition. Known for her ability to translate complex AdTech capabilities into compelling narratives for both buyers and sellers, Puccinelli brings a blend of strategic vision and operational execution to her roles. Her work at Nexxen contributes to the company's mission of unifying data, creative, and media activation across screens.

• Chief Commercial OfficerCurrent

  Nexxen

• Employee

  Tremor International

• Employee

  Tremor Video

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