Nexxen (formerly Tremor International) rebrands and consolidates platforms

Tremor International rebranded to Nexxen and consolidated its advertising technology platforms into a unified end-to-end solution. The rebrand followed the company's acquisitions of Amobee and other ad tech assets, creating an integrated platform spanning DSP, SSP, data, and CTV capabilities. This consolidation aimed to simplify the complex ad tech landscape for buyers and sellers.