CJ Affiliate

One of the top two or three largest global affiliate marketing networks by advertiser count and publisher reach, with strong enterprise brand penetration

CJ Affiliate, formerly known as Commission Junction, is a leading global affiliate marketing network that facilitates partnerships between advertisers (brands) and publishers (content creators, bloggers, coupon sites, loyalty programs, etc.) to drive measurable, performance-based customer acquisition. Founded in 1998 and headquartered in Santa Barbara, California, CJ Affiliate operates one of the largest affiliate ecosystems in the world, with a network spanning over 3,800 global advertisers and 70,000+ active publishers across more than 240 countries and territories. The platform provides sophisticated tracking, reporting, and optimization tools that enable both advertisers and publishers to manage and scale their affiliate programs effectively. CJ Affiliate is a subsidiary of Publicis Groupe, having been acquired through Publicis's ownership of Conversant (formerly ValueClick), which acquired Commission Junction in 2003. This corporate backing gives CJ Affiliate significant resources and enterprise credibility. The platform is particularly well-regarded for its deep data capabilities, cross-device tracking, and advanced publisher recruitment tools, making it a preferred choice for large enterprise brands in retail, financial services, travel, and technology verticals. In the competitive affiliate marketing landscape, CJ Affiliate competes directly with networks such as Rakuten Advertising, Impact, Awin, and ShareASale. CJ differentiates itself through its scale, data-driven insights, and long-standing relationships with premium publishers. Its technology suite includes real-time reporting dashboards, deep link automation, content certification programs, and API access, positioning it as a full-service affiliate marketing solution for enterprise-level performance marketing programs.