14 AdTech transitions in 2025

Act-On is a marketing automation platform designed for mid-market businesses, offering tools for email marketing, lead nurturing, and campai…

AI-powered data migration platform (especially for Snowflake/Teradata to Databricks).

Foxtel is Australia's leading subscription television and streaming provider, offering premium content across sport, entertainment, and news…

Postgres + analytics extension.

Relay42 was a customer data platform (CDP) and journey orchestration provider that enabled marketers to unify customer data and deliver pers…

Select Star is an automated data discovery and intelligence platform that helps organizations understand their data lineage, usage, and rela…

Splicky was a real-time bidding (RTB) demand-side platform (DSP) specializing in mobile advertising, enabling advertisers to programmaticall…

Streamr.ai was an AI-powered streaming analytics and audience intelligence platform designed to help media companies and advertisers optimiz…

Zeotap Data is the third-party audience-data arm divested from Zeotap to Roqad on Sept 2 2025 (undisclosed terms).

Apple's advertising platform that enables app developers to promote their apps through paid search placements in the App Store across Apple …

GroupM is the world's largest media investment company, managing over $60 billion in annual media spend across multiple agency brands includ…

Independent media company founded by David Ellison in 2010.

Amazon Freevee was Amazon's free, ad-supported streaming service that offered movies, TV shows, and original content before being folded int…

Meta Spark AR was Meta's augmented reality platform that enabled creators and brands to build immersive AR effects for Instagram and Faceboo…