Companies

Livepeer is a decentralized video streaming network built on the Ethereum blockchain, designed to provide a cost-effective and scalable infrastructure for live and on-demand video. It enables developers to build video-centric applications without relying on centralized service providers, leveraging a global network of distributed nodes for transcoding.

LivePerson is a global technology company that develops conversational AI and messaging technologies. It provides a cloud-based platform, the Conversational Cloud, that enables businesses to connect with customers via messaging, chatbots, and AI-powered virtual assistants across various digital channels, aiming to improve customer experience and operational efficiency.

LiveRail was a programmatic video advertising platform acquired by Facebook August 2014 (~$500M). At the time, the largest video SSP/exchange in the world. Facebook attempted to extend Audience Network targeting via LiveRail to off-Facebook video inventory. Shut down by Facebook end of 2017 as Facebook pivoted away from external video ad tech.

LiveRamp is a leading data connectivity platform that enables companies to connect, control, and activate data across digital touchpoints while maintaining privacy compliance.

LiveRamp's Authenticated Traffic Solution (ATS) is a people-based identity product that enables publishers to pass authenticated, privacy-safe audience signals to programmatic buyers without relying on third-party cookies. It translates logged-in user data into RampIDs that flow through the bidstream to enable addressable advertising at scale.

LiveRamp Safe Haven is a data clean room solution enabling privacy-safe data collaboration between brands, publishers, and platforms. It allows secure data matching and audience insights without exposing raw customer data.

Local Now is a free, ad-supported streaming TV service offering hyper-local news, weather, and entertainment content across multiple platforms.

Localytics was a mobile engagement and analytics platform that helped brands understand user behavior and deliver personalized in-app experiences — acquired by Upland Software in 2018.

London-headquartered multi-lingual content + localization agency. Joined Stagwell via 2021 MDC merger.

Locately was a location intelligence and foot traffic attribution platform that helped advertisers measure the offline impact of digital advertising campaigns.

Location Sciences is an enterprise-focused technology platform that specializes in AI-powered location data verification, validation, and analytics. The company addresses a critical challenge faced by modern organizations: ensuring the accuracy, consistency, and reliability of geospatial data that underpins operational decision-making. Through advanced geocoding algorithms, multi-source data validation frameworks, and intelligent data enrichment capabilities, Location Sciences transforms raw,...

LocationSmart provides cloud-based location services for enterprises, enabling real-time location intelligence for mobile devices. Their platform integrates with carrier networks to support applications like fraud prevention, emergency services, and asset tracking.

LockerDome was a St. Louis-based digital advertising platform specializing in attention-based and native advertising, which relaunched as Decide in 2022.

London digital analytics / web optimisation consultancy (~20 consultants), acquired by PwC March 2012. Folded into PwC UK Advisory. Sources: Consultancy.uk + The Drum.

Logi Analytics provides embedded analytics and business intelligence solutions that enable software teams to integrate dashboards, reports, and data visualizations into their applications.

Full-service digital marketing agency specializing in paid search, SEO, social media advertising, and programmatic display for small to mid-sized businesses.

London Stock Exchange Group — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).

Looker is a powerful business intelligence and data analytics platform, now part of Google Cloud, that enables organizations to explore, analyze, and share real-time business insights.

Ukrainian computer vision startup acquired by Snap Sep 2015 for $150M. Tech became foundation of Snapchat lenses/filters. Brand retired post-acquisition.

Loomly is a cloud-based social media management platform founded to streamline content planning, creation, and publishing workflows for businesses, marketing teams, and agencies of all sizes. The platform distinguishes itself in the competitive social media management software market through its emphasis on content inspiration and guided post creation, helping teams overcome creative blocks while maintaining consistent brand messaging across multiple social channels. Loomly provides a central...

LoopMe is an AI-powered mobile advertising platform that uses machine learning to optimize campaign performance and measure brand outcomes. The platform offers programmatic buying, creative optimization, and advanced attribution solutions for mobile video and display advertising.

Lotame is a data enrichment and identity resolution platform that helps publishers, marketers, and agencies activate customer data across digital channels.

Lotame is a data solutions company offering a DMP, a CDP, and its Panorama ID, a global cookieless identity solution built for the open web. The platform helps publishers, advertisers, and agencies connect and activate audience data across the programmatic ecosystem without reliance on third-party cookies. Lotame serves clients across North America, APAC, and LATAM with a strong focus on emerging markets.

Lotame's Data Collaboration Platform (DCP) — successor to the legacy Lotame DMP. NOT an SSP (despite earlier rumor). Active. Listed on Salesforce AppExchange since 2023. Named #1 Leader in Data Management G2 Winter 2024.