Companies
4,253 companies in the AdTech ecosystem
SundaySky
Video Personalization & Customer Experience
SundaySky provides a video personalization platform that enables brands to create individualized video experiences at scale for customer engagement and marketing.
Syfy
Cable Television / Broadcast Media
Science fiction, fantasy, and horror cable channel. Versant Media Group subsidiary post-Jan 2026 spinoff.
Tableau Public
Business Intelligence & Data Visualization
A free platform for creating and sharing interactive data visualizations publicly, part of Tableau's broader business intelligence suite.
Unifi Software
AcquiredData Management & Governance
Unifi Software was a data management and catalog platform that helped enterprises discover, understand, and govern their data assets — acquired by Boomi in 2019.
USA Network
Cable Television / Broadcast Media
American basic cable channel and entertainment brand; flagship of Versant's network portfolio post Jan 2 2026 spinoff. Ad inventory sold under NBCU One Platform through 2026/27 upfront cycles per May 2025 commercial service agreement.
Zenly
DefunctSocial Networking / Location Technology
French location-sharing social-app. Acquired by Snap May 2017 for $213M. Operated as standalone product until shutdown February 2023.
Appsee
AcquiredMobile Analytics
Appsee was a mobile analytics platform specializing in qualitative user behavior insights through session recordings and touch heatmaps before being acquired by StoreMaven in 2019.
Aptrinsic
AcquiredProduct Experience / Product Analytics
Aptrinsic is a product experience platform that helps software companies drive user engagement, product adoption, and business outcomes through in-app guidance and analytics.
Ariel AI
MergedAugmented Reality / Computer Vision
AR avatar/3D body tracking startup acquired by Snap 2021. Tech integrated into Snapchat avatar features.
BGT Partners
MergedDigital Experience & Interactive Marketing
Miami digital experience agency (~120 consultants), acquired by PwC 2013. Founder David Clarke became PwC Chief Experience Officer. Folded into PwC Digital Services / Experience Center; brand sunset. Sources: Consultancy.uk + Digiday.
Botmock
AcquiredConversational AI / Chatbot Development Tools
Botmock was a no-code tool from Ottawa for designing, prototyping and testing chat and voice apps. In November 2021 Walmart agreed to buy its technology and team to build conversational commerce, and Botmock shut down its own product.
Chango
DefunctProgrammatic Advertising / Search Retargeting
Chango was a pioneering search retargeting and programmatic advertising platform that used search intent data to deliver highly targeted display ads before being acquired by Rubicon Project in 2014.
Dataguise
AcquiredData Security & Privacy
Dataguise was a data security and privacy company specializing in sensitive data discovery, masking, and protection across enterprise environments.
Decoded Advertising
AcquiredCreative & Media Agency
Decoded Advertising was a New York-based independent creative agency specializing in data-driven advertising, later rebranded as part of its evolution within the broader agency landscape.
Donovan Data Systems
RebrandedMedia Management & Ad Operations Software
Founding predecessor of Mediaocean (DDS, founded 1967). Merged with MediaBank March 2012 to form Mediaocean.
Dovetale
AcquiredInfluencer Marketing
Dovetale was an influencer marketing platform acquired by Shopify in 2019, offering brands tools to discover, manage, and measure influencer partnerships.
Falcon.io
RebrandedSocial Media Management & Marketing Technology
Falcon.io was a unified social media management platform that merged listening, publishing, advertising, and analytics into a single tool — acquired by Brandwatch in 2021 and later rebranded under the Cision portfolio.
Golf Channel
Sports Media & Broadcasting
Golf-focused cable channel; anchors Versant's USA Sports vertical alongside GolfNow + GolfPass. Versant Media Group subsidiary post-Jan 2026 spinoff.
Integrate.io
Data Integration / Marketing Data Infrastructure
Integrate.io — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).
Kepler
AcquiredDigital Marketing & Media Agency
Kepler is an AI-powered marketing platform that consolidates and optimizes digital advertising across multiple channels including search, social media, display, and programmatic advertising. The platform addresses the growing complexity of managing disparate advertising platforms by providing a unified interface powered by advanced machine learning algorithms and predictive analytics. This enables marketing teams to execute sophisticated multi-channel strategies without traditional operationa...
Locately
AcquiredLocation Intelligence & Offline Attribution
Locately was a location intelligence and foot traffic attribution platform that helped advertisers measure the offline impact of digital advertising campaigns.
Mailigen
AcquiredEmail Marketing Technology
Mailigen is an email marketing automation platform founded in 2010 in Riga, Latvia, providing campaign management, list segmentation, and analytics tools for businesses and marketing agencies. Pipedrive acquired Mailigen in March 2020 as its first acquisition, integrating email marketing capabilities into its CRM platform.
Market Gravity
AcquiredStrategy & Innovation Consultancy
London-headquartered proposition-design and innovation consultancy founded 2009, acquired by Deloitte June 1 2017. Now part of Deloitte Digital's Applied Design & Innovation practice; LinkedIn handle "Market Gravity, Deloitte". Offices in London, NYC, Edinburgh, Toronto. Sources: Deloitte Canada press + Consultancy.uk + The Drum.
Mavrck
RebrandedInfluencer Marketing
Mavrck is an all-in-one influencer marketing platform that helps enterprise brands discover, activate, and measure influencer campaigns at scale — now part of Later's social media management suite.