Companies
3,806 companies in the AdTech ecosystem
Lightricks
Creative Technology / AdTech Enablement
Lightricks — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).
Lightspeed
Commerce Technology / Retail Media
Lightspeed Commerce Inc. is a leading Canadian technology company providing cloud-based point-of-sale and e-commerce software solutions. It empowers retailers, restaurants, and other businesses globally to manage sales, inventory, customer relationships, and online operations from a unified platform.
Lilac AI
AcquiredAI/ML Data Infrastructure
Open-source dataset enrichment/management. Acquired by Databricks March 2024.
Limelight Networks
RebrandedContent Delivery Network (CDN) / Edge Cloud
Limelight Networks was a leading CDN and edge cloud services provider that rebranded to Edgio in 2022 after merging with Edgecast.
Linear
Project Management Software / Issue Tracking / Software Development Tools
Linear is a modern issue tracking and project management platform founded in 2019 by Karri Saarinen (former Airbnb designer) and Tuomas Artman (former Uber engineer). The company was created out of frustration with existing project management tools that felt slow and cluttered. Linear distinguishes itself through its exceptional user experience, featuring a keyboard-first interface, lightning-fast performance, and a minimalist design philosophy that prioritizes speed and clarity over feature ...
Linkbuildr
SEO Software / Digital Marketing Technology
Linkbuildr is a specialized SEO technology platform designed to streamline and automate the link building process for digital marketers, SEO professionals, and businesses aiming to improve their organic search rankings. The platform addresses one of the most critical yet time-consuming aspects of search engine optimization by providing comprehensive tools for identifying relevant link opportunities, managing outreach campaigns, and acquiring high-quality backlinks that enhance domain authorit...
LinkConnector
Affiliate Marketing Network
LinkConnector is a leading affiliate marketing network that connects advertisers with publishers to drive sales and leads through performance-based marketing. The company provides a robust platform for managing affiliate programs, offering advanced tracking, reporting, and payment solutions. It focuses on leveraging technology and dedicated support to optimize affiliate marketing efforts for both merchants and affiliates.
B2B Advertising & Professional Social Media
LinkedIn is the world's largest professional networking platform, offering B2B advertising solutions including Sponsored Content, InMail, and advanced audience targeting capabilities.
LinkedIn Ads
B2B Digital Advertising
LinkedIn's B2B advertising platform enabling marketers to target professionals based on job title, industry, company size, and other professional attributes.
LinkedIn Audience Network
Programmatic Advertising / Native Advertising / Audience Extension
LinkedIn's native advertising network extending B2B ad reach beyond LinkedIn.com to premium third-party publishers, powered by LinkedIn's unmatched professional audience data.
LinkedIn Marketing Solutions
B2B Digital Advertising & Marketing Technology
LinkedIn's B2B advertising and marketing platform — umbrella for LinkedIn Ads, LinkedIn Audience Network, Sponsored Content, Sponsored Messaging, Lead Gen Forms, Insight Tag, and conversion tracking. The home for Drawbridge (acq 2019) and Oribi (acq 2022) attribution and identity tech.
LinkedIn Sales Navigator
Sales Intelligence & Lead Generation
LinkedIn's premium B2B sales intelligence and lead generation platform that helps sales professionals identify, research, and engage with prospects through advanced search and CRM integration.
Linkody
SEO Software & Digital Marketing Tools
Linkody is a specialized SEO technology company that provides comprehensive backlink monitoring and analysis solutions designed for digital marketers, SEO professionals, and website owners. The platform's core functionality revolves around real-time backlink profile tracking, enabling users to monitor their link-building efforts, analyze competitor strategies, and identify potentially harmful links that could negatively impact search engine rankings. Through automated link discovery, continuo...
LinkResearchTools
SEO Software & Digital Marketing Tools
LinkResearchTools is a specialized SEO software provider that has established itself as a leading authority in backlink analysis and link management solutions. Founded by renowned SEO expert Christoph C. Cemper, the company has strategically differentiated itself in the crowded SEO tools market by focusing exclusively on link intelligence rather than competing as an all-in-one SEO platform. This specialized approach has enabled the company to develop deep expertise and sophisticated capabilit...
Linqia
Influencer Marketing Technology
Linqia is an influencer marketing platform that connects brands with content creators to execute data-driven influencer campaigns at scale.
Lion Studios
AcquiredMobile Gaming & AdTech
Lion Studios is a mobile game publishing operation acquired by Tripledot Studios in July 2025 as part of Tripledot's $800M purchase of AppLovin's entire mobile gaming portfolio. Previously AppLovin's in-house game publisher, Lion Studios helps indie developers publish, grow, and monetize casual and hyper-casual mobile games.
Lippincott
Brand Strategy & Design Consulting
Lippincott is a premier brand strategy and design consultancy that helps global organizations build, transform, and differentiate their brands.
Liqwid
Contextual Advertising & Brand Safety
Liqwid is an AI-powered contextual intelligence and semantic targeting platform that helps publishers and advertisers move beyond cookie-based audience targeting by analyzing content signals at a granular level. It provides contextual segments, brand safety classification, and audience modeling using natural language processing applied to page-level content. Liqwid is designed for a cookieless future and integrates with major SSPs and DSPs.
Listrak
Marketing Automation & Customer Engagement
Listrak is a leading digital marketing automation platform for retailers, specializing in email, SMS, and cross-channel personalization. It helps e-commerce brands drive revenue and build customer loyalty through highly targeted and relevant messaging across the entire customer journey.
Lithium
AcquiredCustomer Experience Management / Social Media Management
Lithium was a social customer experience management platform that was acquired by Spredfast in 2016, with the combined entity later rebranding as Khoros in 2019.
Littledata
E-commerce Analytics and Data Infrastructure
Littledata is an e-commerce analytics platform that automates accurate data tracking for Shopify stores. It ensures reliable data collection in Google Analytics (GA4) and other destinations, providing businesses with consistent reporting for sales, marketing, and customer behavior.
LiveAgent
Customer Service Software / Help Desk Solutions
LiveAgent is a comprehensive customer support software platform that enables businesses to manage multi-channel customer communications through a unified interface. The solution consolidates email, live chat, phone calls, social media interactions, and customer portal inquiries into a single ticketing system, providing support teams with complete visibility across all communication channels. This omnichannel approach addresses the modern customer expectation for seamless communication across ...
LiveIntent
Identity Resolution & Email Advertising
LiveIntent operates a people-based marketing platform focused on email advertising and identity resolution. The company enables advertisers to reach audiences through premium email newsletters while providing cookieless identity solutions for the advertising ecosystem.
LiveOne
Audio Advertising & Streaming Media
LiveOne is a music, entertainment, and audio streaming platform that monetizes content through advertising, subscriptions, and live events across a broad digital media ecosystem.