Mirakl

Global market leader in enterprise marketplace platform software, widely regarded as the category-defining solution for organizations launching third-party seller marketplaces

Mirakl is a global SaaS platform provider that powers enterprise-grade digital marketplaces for both B2B and B2C organizations. Founded in 2012 and headquartered in Paris, France, Mirakl enables retailers, distributors, and brands to rapidly deploy their own marketplace ecosystems — connecting third-party sellers to their customer base while maintaining control over brand experience, data, and operations. The platform handles seller onboarding, catalog management, order orchestration, payments, and performance analytics at scale. Mirakl serves a broad range of industries including retail, manufacturing, financial services, and media. Its client roster includes major enterprises such as Carrefour, Leroy Merlin, Siemens, Toyota, and Macy's. The company has positioned itself as the de facto standard for enterprise marketplace infrastructure, competing with in-house builds and adjacent commerce platforms. Mirakl's marketplace-as-a-service model allows organizations to expand their product assortment without holding inventory, driving incremental revenue and improving customer lifetime value. In the AdTech and commerce media ecosystem, Mirakl has expanded its relevance through Mirakl Ads, a retail media solution that allows marketplace operators to monetize their platforms through sponsored product placements and on-site advertising. This positions Mirakl at the intersection of marketplace commerce and retail media, a rapidly growing segment. The company raised $555 million in a Series D round in 2021 at a $3.5 billion valuation, cementing its unicorn status and fueling global expansion.