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Brief
Akeneo

Akeneo

Akeneo enables businesses to centralize and enrich product information in a single platform, ensuring consistent and compelling product experiences across all customer touchpoints while accelerating time-to-market and improving conversion rates.

akeneo.comNantes, Pays de la Loire, FranceFounded 2013

Last updated May 11, 2026 · Connections updated May 18, 2026

Industry
Product Information Management (PIM) / MarTech
Business Model
SaaS
Target Market
Mid-Market and Enterprise
Employee Count
201-500
Funding
$158M
Revenue Range
$50M-$100M
API Available
Yes
Market Position

Leading open-source and enterprise PIM provider with strong presence in retail, fashion, and B2B sectors

Overview

Akeneo is a global provider of Product Information Management (PIM) and Product Experience Management (PXM) solutions that help businesses centralize, enrich, and distribute product information across multiple sales and marketing channels. Founded in 2013, the company offers both open-source and enterprise SaaS solutions that enable brands, manufacturers, distributors, and retailers to manage complex product catalogs and deliver consistent, high-quality product experiences across e-commerce, mobile, print, and point-of-sale channels. While not strictly an AdTech company, Akeneo plays a significant role in the broader MarTech and digital commerce ecosystem by providing the foundational product data infrastructure that powers personalized marketing campaigns, product advertising, and omnichannel customer experiences. The company serves over 1,000 brands globally including well-known names like TaylorMade, Chico's, and Fossil Group. Akeneo's platform is particularly valued for its flexibility, ease of use, and strong API capabilities that enable seamless integration with e-commerce platforms, DAM systems, ERP solutions, and marketing automation tools.

Products & Features

Akeneo PIM

Core product information management platform for centralizing, enriching, and managing product data

Akeneo PXM Studio

Product experience management solution combining PIM with enhanced workflow, collaboration, and experience optimization capabilities

Akeneo Community Edition

Open-source version of the PIM platform available for free download and self-hosting

Akeneo Product Cloud

Cloud-native SaaS offering with scalable infrastructure and managed services

Key Features
Centralized product data repositoryMulti-channel product data distributionData quality management and governanceAsset management integrationWorkflow and collaboration toolsProduct catalog enrichmentLocalization and translation managementRules engine for automationAPI-first architectureCustomizable data models
Use Cases
E-commerce product catalog managementOmnichannel product content distributionProduct data syndication to marketplacesMulti-brand product portfolio managementProduct information localization for global marketsPrint catalog productionProduct data quality improvementSupplier product onboarding
Customer Segments
RetailersConsumer brandsManufacturersDistributorsFashion and apparel companiesHome and garden brandsElectronics and technology companiesB2B industrial suppliers

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