AI Shopping Agents are Still in Beta, Need More Training: Mirakl’s Amelia Van Camp

NEW YORK – At the IAB Connected Commerce Summit, Amelia Van Camp, head of agentic commerce at AI firm Mirakl, offered a timely reminder for anyone convinced AI shopping agents are already buying socks, cereal and patio furniture on humanity’s behalf: not so fast. “So agentic commerce is in concept, in theory,” Van Camp said [...]

Last updated Apr 28, 2026 by ATDb automated enrichment