Skip to content
Adobe Analytics

Alternatives to Adobe Analytics

20 alternatives to Adobe Analytics in the AdTech landscape, grouped by category.

View Adobe Analytics’s full profile

Data & Analytics

  • A
    Amplitude
    Amplitude is a leading AdTech platform that provides data analytics and customer behavior insights…
  • C
    Contentsquare
    Contentsquare is a leading digital experience analytics platform that helps businesses understand…
  • D
    Datorama
    A marketing intelligence and analytics platform that unifies data from multiple sources to provide…
  • G
    Glassbox
    Glassbox provides a digital experience analytics platform that helps businesses understand and…
  • G
    Google Analytics
    Google's web analytics platform that tracks and reports website traffic, user behavior, and…
  • H
    Heap Premier
    Heap Premier is the enterprise-tier offering of Heap's advanced digital analytics platform,…
  • I
    Indicative
    Customer analytics platform that was acquired by Jebbit in 2021, providing behavioral analytics and…
  • M
    Manthan
    Manthan was an AI-powered analytics and customer data platform for retail and consumer industries,…
  • M
    Marketing Cloud Intelligence
    Salesforce's marketing analytics and AI platform — formerly Datorama.
  • M
    Matomo
    Matomo (formerly Piwik) is a leading open-source web analytics platform that provides organizations…
  • M
    Mixpanel
    Mixpanel is a leading AdTech Platform that provides advanced analytics and user engagement tools…
  • N
    Nielsen Digital
    Nielsen Digital is the digital measurement and audience analytics division of Nielsen, providing…
  • O
    Oribi
    Oribi was a no-code marketing analytics platform that helped businesses track conversions and user…
  • P
    Pendo
    Pendo is a product experience platform that helps companies understand and guide their users, build…
  • P
    Piwik PRO
    Piwik PRO is a privacy-focused analytics platform provider that enables organizations to collect,…
  • Q
    Quantum Metric
    Quantum Metric is a digital experience intelligence platform that helps organizations understand…
  • S
    Snowplow Analytics
    Snowplow Analytics is a leading data infrastructure company that provides an open-source behavioral…
  • S
    StatCounter
    StatCounter is a leading web analytics service that provides website owners with detailed…

Attribution & Analytics

  • E
    Eulerian
    Eulerian is a European-based marketing analytics and attribution platform that delivers…

Marketing Analytics

  • S
    Segment.io
    Segment is a leading customer data platform (CDP) that collects, unifies, and routes customer data…