Salsify

Market leader in Product Experience Management (PXM), recognized as a top PIM platform for brands and retailers managing digital shelf content at scale

Salsify is a leading Product Experience Management (PXM) platform that enables brands, manufacturers, and retailers to manage, optimize, and syndicate product content across the digital shelf. Founded in 2012 and headquartered in Boston, Massachusetts, Salsify combines Product Information Management (PIM), Digital Asset Management (DAM), and syndication capabilities into a unified platform that helps companies deliver accurate, rich product experiences across thousands of retail channels, marketplaces, and digital touchpoints. The platform serves as a central hub for product content, allowing brands to create, manage, and distribute product data to major retailers like Amazon, Walmart, Target, and hundreds of other channels. Salsify's network connects thousands of brands and retailers, creating a collaborative ecosystem where content flows efficiently from supplier to shelf. The company has positioned itself as a critical infrastructure layer for the modern digital commerce landscape, helping companies win on the digital shelf where the majority of purchase decisions are now made. Salsify has raised significant venture funding and serves thousands of global brands including Coca-Cola, Bosch, and Mars. In the AdTech and commerce technology ecosystem, Salsify occupies a critical position at the intersection of product data management and digital commerce, enabling brands to ensure their products are accurately and compellingly represented wherever consumers shop online. The company competes with players like Akeneo, inRiver, and Syndigo, and has grown to become one of the most recognized names in the PIM/PXM space.