HBO Max
Premium SVOD / Streaming · part of Warner Bros. Discovery
Parent: Warner Bros. DiscoveryConnections: 11
Last updated Jun 25, 2026 by the ATDb Editorial Team · Connections updated Jul 9, 2026
At a glance
HBO Max is Warner Bros. Discovery's flagship premium streaming service. Complex naming history: HBO Max launched May 2020 → renamed Max May 2023 (when Discovery+ was merged in) → renamed BACK to HBO Max July 9, 2025. Major CTV ad surface (ad-supported tier launched June 2021).
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