Companies

Looker is a powerful business intelligence and data analytics platform, now part of Google Cloud, that enables organizations to explore, analyze, and share real-time business insights.

Ukrainian computer vision startup acquired by Snap Sep 2015 for $150M. Tech became foundation of Snapchat lenses/filters. Brand retired post-acquisition.

Loomly is a cloud-based social media management platform founded to streamline content planning, creation, and publishing workflows for businesses, marketing teams, and agencies of all sizes. The platform distinguishes itself in the competitive social media management software market through its emphasis on content inspiration and guided post creation, helping teams overcome creative blocks while maintaining consistent brand messaging across multiple social channels. Loomly provides a central...

LoopMe is an AI-powered mobile advertising platform that uses machine learning to optimize campaign performance and measure brand outcomes. The platform offers programmatic buying, creative optimization, and advanced attribution solutions for mobile video and display advertising.

Lotame is a data enrichment and identity resolution platform that helps publishers, marketers, and agencies activate customer data across digital channels.

Lotame is a data solutions company offering a DMP, a CDP, and its Panorama ID, a global cookieless identity solution built for the open web. The platform helps publishers, advertisers, and agencies connect and activate audience data across the programmatic ecosystem without reliance on third-party cookies. Lotame serves clients across North America, APAC, and LATAM with a strong focus on emerging markets.

Lotame's Data Collaboration Platform (DCP) — successor to the legacy Lotame DMP. NOT an SSP (despite earlier rumor). Active. Listed on Salesforce AppExchange since 2023. Named #1 Leader in Data Management G2 Winter 2024.

Lowe's One Roof Media is the retail media network of Lowe's, connecting brands with home improvement shoppers across digital and in-store channels.

Lowes Media Network is a full-service digital media production company that specializes in bridging traditional high-quality video production with modern multi-platform digital distribution strategies. The company serves a diverse client portfolio ranging from enterprise brands executing large-scale social media campaigns to mid-market companies building their digital presence and individual content creators. Their comprehensive service offering encompasses the entire content lifecycle, inclu...

LoyaltyLion is a data-driven loyalty and engagement platform that helps ecommerce brands increase customer lifetime value through customizable rewards programs.

Film and TV production company acquired by Disney October 2012 for $4.05B. Star Wars and Indiana Jones IP. Includes Industrial Light & Magic (ILM) and Skywalker Sound.

Lucid was an identity resolution and people-based marketing platform that helped brands connect customer data across devices and channels before being acquired by Adswerve in 2021.

Lucky Orange is a website optimization and analytics platform that helps businesses understand visitor behavior and improve conversion rates. It provides tools like heatmaps, session recordings, conversion funnels, and live chat to visualize user journeys and identify areas for improvement. The platform aims to make complex web analytics accessible, enabling users to easily pinpoint why visitors aren't converting.

Lumen Research is an attention measurement firm that uses eye-tracking technology and panel-based research to measure whether consumers actually see and engage with advertising. Their data is used by advertisers, agencies, and media owners to optimize creative and media placement strategies. Lumen is a pioneer in translating attention science into actionable advertising metrics.

Lumen5 is a cloud-based video creation platform founded in 2017 that leverages artificial intelligence to democratize video content production for businesses and content creators. The platform transforms text-based content such as blog posts, articles, and social media updates into engaging video content through automated processes, eliminating the need for extensive video editing expertise or expensive production resources. Lumen5's AI-powered technology analyzes text input, suggests relevan...

Lumenad was an advertising intelligence platform that unified cross-channel campaign data into a single workspace, helping media teams streamline reporting and optimization.

Lumoa is a customer intelligence platform that uses AI to analyze customer feedback and experience data, helping businesses improve customer satisfaction and retention.

Luna Labs is a mobile advertising technology company specializing in user acquisition and monetization solutions for mobile app developers and advertisers.

Lunio is an invalid traffic (IVT) detection and prevention platform that protects paid media budgets from ad fraud, bots, and non-human traffic across digital advertising channels.

Lusha is a B2B sales intelligence platform that provides contact and company data to help sales and marketing teams find and connect with prospects.

Japanese internet conglomerate formed October 1 2023 via merger of Z Holdings + LINE + Z Entertainment + Z Data. Parent of Yahoo Japan, LINE, and other Japanese internet properties. ~64% owned by A Holdings (50/50 SoftBank/Naver JV). Stub created to model Yahoo Japan parent — full enrichment deferred.

Lyft Media is the advertising division of Lyft, offering brands access to rideshare passengers through in-car tablets, app-based ads, and out-of-home vehicle wraps.

Lyft is an American ride-sharing and mobility company (founded 2012; Nasdaq: LYFT). Its advertising arm, Lyft Media, monetizes the rider journey via in-app ads, in-car tablets, on-car rooftop screens, and bikeshare station displays.