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Companies
Explore technology companies in our intelligence database
Total Companies
159
Active
20
Acquired
0
This Page
24
Roku Advertising
Roku is a leading TV streaming platform that provides users with a wide range of content, including movies, TV shows, and live TV. The company's products include Roku devices, smart TVs, and the Roku Channel, which offers free and premium content.
Founded 2002$480.2M1,000-5,000 employeesTier S
Revcontent
Revcontent is a leading content recommendation platform that helps publishers and advertisers connect with their target audiences through personalized content recommendations.
Founded 2013$20M100-500 employeesTier S
Reddit Inc.
Reddit Inc. is a social media and news aggregation platform that has established a significant presence in the AdTech ecosystem. As one of the largest online communities, Reddit offers a unique advertising platform that allows businesses to connect with highly engaged and targeted audiences. The company's flagship product, Reddit.com, serves as a hub for discussions, content sharing, and user-generated interactions, providing a rich and diverse environment for advertisers to reach their target markets. Reddit's AdTech offerings include a range of advertising solutions, such as native ads, sponsored posts, and targeted campaigns. These solutions leverage the platform's vast user base and granular targeting capabilities, enabling advertisers to deliver their messages to highly engaged and relevant communities. The company's focus on user-driven content and the power of its subreddit communities have made it an attractive option for brands looking to capitalize on the platform's authentic and influential user base. In terms of market significance, Reddit has emerged as a formidable player in the AdTech landscape, competing with established platforms like Facebook, Google, and Twitter. The platform's unique ability to reach niche audiences and foster genuine conversations has made it a valuable asset for brands seeking to enhance their digital marketing strategies. As the demand for targeted and effective advertising continues to grow, Reddit's position in the AdTech ecosystem is poised to strengthen, solidifying its role as a critical component in the evolving digital advertising landscape.
Tier S
Productsup
Productsup is a leading provider of product-to-consumer (P2C) software that enables brands, retailers, and digital marketplaces to optimize their product content and distribution across all digital channels.
Founded 2010$330M500-1000 employeesTier S
Pinterest Inc.
Pinterest Inc. is a social media platform that has carved out a unique niche in the digital advertising landscape. Primarily known as a visual discovery engine, Pinterest enables users to save, organize, and share visual content, known as "pins," across various categories such as fashion, home decor, and travel. This user-generated content has become a valuable asset for the company's advertising business, as it provides valuable insights into consumer preferences and interests. Pinterest's role in the AdTech ecosystem is significant, as it offers a range of advertising products and services to businesses of all sizes. These include Promoted Pins, which allow advertisers to display their products and services alongside organic content, and Conversion Optimization, which helps advertisers optimize their campaigns to drive specific actions, such as website visits or purchases. Additionally, Pinterest's rich user data and targeting capabilities make it an attractive platform for advertisers seeking to reach highly engaged, intent-driven audiences. With over 450 million monthly active users worldwide, Pinterest has become a powerful player in the digital advertising landscape. The platform's visual-first approach, combined with its ability to capture user interests and behaviors, has made it a valuable resource for businesses looking to effectively reach and engage their target audience. As the AdTech industry continues to evolve, Pinterest's unique position and innovative advertising solutions are expected to play an increasingly important role in the future of digital marketing.
Tier S
Pencil
Pencil plays a significant role in the AdTech ecosystem as an innovative AI-powered creative platform. The company's core technology helps businesses streamline their ad content generation and optimization processes, providing a competitive edge in digital marketing campaigns. Pencil's platform generates visual and textual ad creative variations that maintain brand consistency while optimizing for performance metrics, enabling advertisers to save time and resources typically required for manual ad production and testing. The solution integrates with major advertising platforms and provides comprehensive analytics, making it a valuable tool for social media, display, and other digital marketing channels. Pencil has gained market recognition for its ability to leverage advanced machine learning algorithms to automate the ad creative process, helping clients improve the performance of their marketing campaigns. The company has recently expanded its product offerings and formed strategic partnerships to further strengthen its position in the AdTech landscape.
Founded 201975 employeesTier S
Meta Platforms Inc.
Meta Platforms Inc. (formerly Facebook, Inc.) is the parent company of Facebook, Instagram, WhatsApp, and Reality Labs. Meta is the second-largest digital advertising company globally, operating a vast social media advertising network that reaches over 3 billion users. The company's advertising platform enables highly targeted campaigns across its family of apps.
Founded 2004Tier Ssubsidiary
Meta Platforms
Meta Platforms (formerly Facebook) is the second-largest digital advertising company globally, operating a closed ecosystem of social media properties including Facebook, Instagram, WhatsApp, and Threads. Meta's advertising business is built on unparalleled social graph data from 3.7 billion monthly active users across its family of apps, enabling highly targeted advertising based on interests, behaviors, connections, and real-time signals. The company has pioneered social advertising formats, from News Feed ads to Stories, Reels, and messaging ads. Meta's advertising technology stack includes sophisticated AI-driven optimization, automated creative tools, and cross-app campaign management. Despite challenges from Apple's privacy changes and regulatory scrutiny, Meta continues to dominate social advertising with particular strength in direct response, e-commerce, and small business advertising.
Founded 200467000+ employeesTier Ssubsidiary
Meta
Parent company of Facebook, Instagram, and WhatsApp advertising platforms
Tier S
MediaMath
MediaMath was a leading global independent digital marketing technology company that empowers marketers to better connect and engage with their audiences. [Note: MediaMath was acquired by Infillion]
Founded 2007$293.9M500-1000 employeesTier S
Media.net
Media.net is a global advertising technology company that provides a comprehensive suite of advertising solutions, including contextual advertising, programmatic advertising, and data-driven marketing tools.
Founded 2010$312.5M500-1000 employeesTier S
Magnite
Magnite is a leading independent sell-side advertising platform that helps publishers maximize their digital advertising revenue. The company offers a comprehensive suite of tools and solutions to manage and optimize digital ad inventory across multiple channels and formats.
Founded 2017$1.1B500-1000 employeesTier S
LG Ads Solutions
LG Ads Solutions is a leading global provider of digital advertising and marketing solutions, enabling advertisers to reach and engage their target audiences across multiple platforms and devices.
Founded 2017$N/A500-1000 employeesTier S
Kristi Yamaguchi Ads
Kristi Yamaguchi Ads is a leading player in the AdTech ecosystem, offering a comprehensive suite of advertising technology solutions. As an S-tier AdTech platform, the company plays a crucial role in the digital advertising landscape, providing innovative tools and services to help advertisers and publishers optimize their campaigns and maximize their return on investment. Kristi Yamaguchi Ads' key products and services include programmatic ad buying, data management, campaign analytics, and audience targeting capabilities. The company's advanced algorithms and data-driven insights enable clients to reach their target audiences with precision, delivering personalized and engaging ad experiences. Furthermore, the platform's robust analytics and reporting features provide valuable insights into campaign performance, allowing advertisers to make informed decisions and continuously improve their marketing strategies. Despite her self-deprecating comment, Kristi Yamaguchi Ads has established a strong market position, renowned for its industry-leading technology and exceptional customer service. The company has undergone significant growth and development in recent years, with strategic acquisitions and the introduction of new cutting-edge products that have solidified its position as a trusted partner for advertisers and publishers alike.
Founded 1979Tier S
Instacart Ads
Instacart is an on-demand grocery delivery and pick-up service that connects customers with personal shoppers to deliver groceries and other household items from local stores.
Founded 2012$2.7B10,000-50,000 employeesTier S
InMobi
InMobi is a leading global provider of enterprise platforms for marketers, delivering innovative ad experiences for mobile devices and connected televisions. The company's mission is to power the discovery and delivery of mobile content for the world's consumers.
Founded 2007$220.6M1,000-5,000 employeesTier S
Improvado
Improvado plays a crucial role in the AdTech ecosystem by providing a comprehensive revenue data platform that streamlines marketing data integration and analytics for organizations. The company's core focus is on automating the ETL (Extract, Transform, Load) processes specific to marketing and advertising data, enabling marketing teams to consolidate data from multiple channels and advertising platforms into a unified dashboard. This empowers these teams to make more informed, data-driven decisions and optimize their marketing strategies more effectively. Improvado's key products and services cater directly to the needs of the advertising industry, offering real-time data synchronization, customizable reporting capabilities, and advanced analytics tools. These solutions address the growing complexity of marketing data management, which has become increasingly challenging as the number of advertising channels and platforms continues to expand. Improvado has established a strong market position as a leading provider of marketing data integration and analytics solutions. The company's innovative approach to ETL processes for advertising data has made it a valuable partner for organizations seeking to enhance their marketing operations and gain a competitive edge. Improvado has continued to grow and evolve, with recent developments including strategic acquisitions and the introduction of new products and services to further strengthen its capabilities within the AdTech ecosystem.
Founded 2015100-150 employeesTier S
iBillBoard
iBillBoard plays a crucial role in the AdTech ecosystem as a leading provider of content monetization solutions for digital publishers. The company's comprehensive suite of tools enables website owners and content creators to optimize their advertising revenue through advanced programmatic advertising technology. iBillBoard's platform integrates with multiple ad networks and supports a variety of ad formats, including display, native, and video advertising. The core of iBillBoard's offering is its machine learning-powered technology that optimizes ad placement and bidding strategies, helping publishers maximize their revenue while maintaining a positive user experience. The company's solution includes real-time analytics, automated yield optimization, and robust fraud prevention mechanisms to ensure high-quality advertising delivery. iBillBoard is a significant player in the AdTech market, known for its innovative approach to content monetization. The company has recently expanded its product portfolio, introducing new features and partnerships to further enhance its offerings and solidify its position as a trusted partner for digital publishers. These developments have enabled iBillBoard to stay at the forefront of the rapidly evolving AdTech landscape and provide its clients with cutting-edge solutions to drive their advertising revenue and growth.
25 employeesTier S
Hivestack
Hivestack is a prominent player in the AdTech ecosystem, specializing in programmatic digital out-of-home (DOOH) advertising. As a leading supply-side platform (SSP), the company provides a comprehensive suite of solutions that enable media owners and advertisers to connect and execute targeted DOOH campaigns through programmatic channels. Hivestack's technology stack includes both supply-side and demand-side platforms, as well as a dedicated ad server designed specifically for DOOH advertising. This integrated solution allows for real-time bidding, advanced audience targeting, and robust measurement capabilities, bringing the efficiency and precision of programmatic advertising to the DOOH space. Hivestack's significance in the market stems from its ability to bridge the gap between traditional out-of-home advertising and the digital landscape. By leveraging real-time data and advanced targeting capabilities, the company empowers advertisers to reach their desired audience with greater precision and effectiveness. Recently, Hivestack has made strategic moves to strengthen its market position, including acquisitions and partnerships that have expanded its global reach and product offerings. These developments further solidify Hivestack's role as a leading player in the rapidly evolving DOOH advertising ecosystem.
Founded 2017250+ employeesTier S
Google Display & Video 360
Google Display & Video 360 is a comprehensive digital advertising platform that helps marketers and agencies plan, buy, measure, and optimize digital advertising campaigns across display, video, and mobile channels.
Founded 2018-1,000-5,000 employeesTier Sproduct
Google (Alphabet)
Parent company of Google's advertising and marketing technology products
Tier Sproduct
ExAds
ExAds is a prominent player in the AdTech ecosystem, providing a comprehensive advertising technology platform that caters to both publishers and advertisers. As a Supply Side Platform (SSP), ExAds enables publishers to manage, deliver, and optimize their digital advertising campaigns with full control and flexibility. The company's emphasis on customization sets it apart, allowing clients to tailor the ad serving infrastructure to their unique requirements. ExAds' key products and services include a highly customizable ad server, programmatic advertising capabilities, and advanced analytics and reporting tools. These solutions enable businesses to streamline their advertising operations, maintain ownership of their data, and execute their advertising strategy with precision. The platform's versatility has made it a popular choice among small-scale publishers and enterprise-level advertising operations alike. In recent years, ExAds has solidified its market position through strategic acquisitions and partnerships. The company has expanded its product suite by integrating complementary technologies, strengthening its ability to offer end-to-end advertising solutions. Furthermore, ExAds has forged partnerships with leading industry players, further enhancing its reach and capabilities within the AdTech landscape.
11-50 employeesTier S
Eskimi
Eskimi is a prominent player in the AdTech ecosystem, offering a robust demand-side platform (DSP) that caters to the evolving needs of advertisers and media buyers. As a leading programmatic advertising technology company, Eskimi's comprehensive DSP empowers clients to efficiently purchase digital advertising inventory across multiple channels through real-time bidding. The platform's advanced capabilities include sophisticated audience targeting, campaign optimization tools, and one of the industry's most advanced rich media builders, enabling advertisers to create, deploy, and optimize sophisticated rich media campaigns with exceptional efficiency and scale. Eskimi's unique selling point lies in its focus on rich media advertising capabilities and its robust platform architecture that supports both developed and emerging markets. The company has developed proprietary technology that sets it apart in the programmatic advertising landscape. Eskimi has further strengthened its market position through strategic acquisitions, the launch of new products, and the formation of key partnerships, positioning it as a significant and innovative force in the AdTech industry.
Founded 2015150 employeesTier S
Equativ
Equativ is a prominent player in the AdTech ecosystem, serving as a leading independent advertising technology platform. The company's core offering is its sophisticated Supply-Side Platform (SSP), which empowers publishers to optimize their advertising inventory and maximize revenue through automated, real-time bidding processes. Equativ's platform combines advanced programmatic capabilities with data analytics and machine learning, enabling enhanced targeting, optimization, and monetization solutions for its clients. Equativ's significance in the market stems from its commitment to transparency, brand safety, and privacy-compliant advertising solutions. The company has established itself as a trusted partner for both publishers and advertisers, providing comprehensive solutions that cater to their diverse needs. Equativ's recent developments include strategic acquisitions and partnerships that have strengthened its market position and expanded its product offerings, further solidifying its role as a prominent player in the dynamic AdTech landscape.
Founded 2012350+ employeesTier S