Jungle Scout
Jungle Scout empowers Amazon sellers with accurate, real-time marketplace data and AI-driven insights to find winning products, outpace competitors, and grow profitable e-commerce businesses faster.
Last updated Aug 3, 2026 by ATDb automated enrichment
At a glance
- Employees
- 201-500
- Funding
- $110M
- Revenue
- $50M-$100M
- Stock
- N/A
About
Market leader in Amazon seller intelligence software, widely recognized as the go-to platform for product research and marketplace analytics among Amazon sellers of all sizes.
Founded in 2015, Jungle Scout is a pioneering e-commerce software company purpose-built for Amazon sellers. Its platform provides a comprehensive suite of tools including product research, competitor analysis, keyword tracking, inventory management, and sales analytics — all powered by a massive proprietary database of Amazon marketplace data. The company serves hundreds of thousands of sellers globally, from first-time entrepreneurs to established brands and agencies, making it one of the most widely adopted Amazon seller tools in the market. Jungle Scout's significance extends beyond individual seller success. The company publishes widely cited market research reports, including the annual 'State of the Amazon Seller' report, positioning it as a thought leader in the e-commerce intelligence space. Its data infrastructure tracks billions of data points across Amazon's global marketplaces, giving users actionable insights into demand trends, competitive landscapes, and revenue opportunities that would otherwise be inaccessible. While not a traditional AdTech company, Jungle Scout occupies a critical niche at the intersection of e-commerce and data intelligence. As Amazon advertising has grown into a multi-billion-dollar ecosystem, Jungle Scout has expanded its platform to include advertising analytics and PPC management capabilities, making it increasingly relevant to brands and agencies managing Amazon ad spend. Headquartered in Austin, Texas, the company operates as a private SaaS business with a strong subscription-based revenue model and a global user base.
Business model
SaaS
Target market
SMB, Mid-Market
What they offer
Product Database
Searchable database of millions of Amazon products with sales estimates, revenue data, and demand metrics to identify profitable opportunities.
Opportunity Finder
Niche discovery tool that surfaces high-demand, low-competition product categories using proprietary Opportunity Score algorithms.
Keyword Scout
Amazon-specific keyword research tool providing search volume, trend data, and PPC bid estimates to optimize listings and ad campaigns.
Product Tracker
Monitors competitor product performance over time, tracking sales, pricing, inventory levels, and BSR fluctuations.
Sales Analytics
Seller-side dashboard connecting to Amazon Seller Central to provide real-time profit and loss tracking, revenue reporting, and business health metrics.
Inventory Manager
Demand forecasting and reorder alert tool that helps sellers avoid stockouts and overstock situations.
Listing Builder
AI-assisted tool for creating and optimizing Amazon product listings with keyword integration and listing quality scoring.
Review Automation
Automated buyer-seller messaging tool to solicit product reviews in compliance with Amazon's Terms of Service.
Supplier Database
Searchable database of verified global suppliers and manufacturers to help sellers source products and validate supply chains.
Advertising Analytics
Amazon PPC performance tracking and optimization insights to help sellers manage ad spend and improve ACOS/ROAS.
Jungle Scout Cobalt
Enterprise-grade market intelligence platform designed for brands, agencies, and retailers requiring advanced competitive analytics and category insights at scale.
Academy & Resources
Educational content hub including courses, webinars, and guides to help sellers at all levels learn Amazon selling strategies.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited
- 2015 · Founded