Sourcepoint

A leading consent management platform provider with strong publisher-side focus and deep AdTech ecosystem integrations

Sourcepoint is a privacy and consent management technology company founded in 2015, headquartered in New York City. The company provides a comprehensive suite of tools designed to help digital publishers, brands, and advertisers manage user consent, comply with global privacy regulations such as GDPR, CCPA, and other emerging frameworks, and maintain monetization while respecting user privacy choices. Its flagship Consent Management Platform (CMP) is widely deployed across major publisher websites and apps worldwide. Sourcepoint's platform goes beyond basic consent collection, offering advanced features like privacy messaging, preference management, and a unified data privacy compliance layer that integrates with major ad tech ecosystems including IAB TCF (Transparency and Consent Framework). The company also provides tools for detecting and auditing third-party vendor compliance, giving publishers visibility into the data flows occurring on their properties. This positions Sourcepoint as a full-stack privacy infrastructure provider rather than a simple cookie banner vendor. In the AdTech ecosystem, Sourcepoint competes with companies like OneTrust, Quantcast Choice, and TrustArc, but differentiates itself through its deep publisher-side expertise, robust vendor monitoring capabilities, and strong integrations with programmatic advertising infrastructure. The company has raised significant venture funding and serves a global client base that includes major media companies, broadcasters, and digital publishers seeking to balance regulatory compliance with advertising revenue.