Companies

IDC is a global market intelligence and advisory services firm providing research, data, and strategic guidance across technology markets including advertising technology.

iDevAffiliate is a specialized software provider in the affiliate marketing technology sector, offering self-hosted affiliate program management solutions for businesses requiring complete control over their affiliate marketing infrastructure. The company's flagship platform enables organizations to deploy, track, and manage comprehensive affiliate programs on their own servers, eliminating dependency on third-party hosted services while providing extensive customization capabilities. This ap...

Idomoo is a leading personalized video platform that empowers businesses to create and deliver millions of unique, data-driven videos to individual customers. Their platform automates the entire personalized video creation process, from data integration and video generation to distribution, enhancing customer engagement and driving conversions across various industries.

IFTTT (If This Then That) is a web-based service that allows users to create chains of conditional statements, called applets, which are triggered by changes to other web services such as social media, messaging, smart home devices, and more.

Full-service digital marketing agency specializing in SEO, paid media, social media marketing, and comprehensive online marketing strategies.

IgniteTech (parent of ESW Capital, Trilogy, Aurea, Crossover) acquires distressed enterprise software companies and stabilizes them under its operating model. Acquired Khoros from Vista Equity Partners May 2025 (undisclosed; Khoros had been on KBRA Default Radar Red List Aug 2024).

IgnitionOne was a leading digital marketing technology platform that provided cross-channel campaign management, audience scoring, and customer intelligence solutions before being acquired and ultimately absorbed.

iHeartMedia is a leading audio media company in the United States, operating over 850 radio stations and digital audio services. It is one of the largest radio broadcasting companies in the world, reaching over a quarter of a billion monthly listeners.

iHeartMedia's podcast network division that produces, distributes, and monetizes podcasts across multiple genres, leveraging iHeartMedia's extensive audio advertising infrastructure.

iHeartRadio is a leading digital audio streaming platform and advertising network operated by iHeartMedia, offering live radio, podcasts, and music streaming with extensive audio advertising capabilities.

Imagga is a leading provider of AI-powered image and video analysis solutions. They offer advanced computer vision APIs for automatic image tagging, categorization, content moderation, and visual search, enabling businesses to understand and organize their visual content at scale.

Imagine Communications provides video and advertising management solutions for broadcasters, MVPDs, and media companies, enabling content delivery and monetization across linear and digital platforms.

IMDb is the world's most popular and authoritative source for movie, TV, and celebrity content — and a powerful advertising platform reaching hundreds of millions of entertainment-intent audiences globally.

IMDb TV Ads was Amazon's streaming ad product tied to the free, ad-supported IMDb TV service, which was later rebranded to Amazon Freevee and ultimately sunset in 2025.

Imgix is a real-time image processing and optimization platform that transforms, optimizes, and delivers images via a powerful URL-based API and global CDN.

Tokyo-based digital agency, one of Japan's top digital practitioners. Accenture took majority stake July 2016 (~600 staff). Brand retired in 2022 Song rebrand; team is now Accenture Song Japan. Sources: Accenture Newsroom + BusinessWire.

Immuta provides a universal data security platform that enables organizations to control who can access what data, for what purpose, and under what conditions. It automates data access control, security, and privacy across various cloud data platforms, helping enterprises unlock the value of their data while ensuring compliance and mitigating risk.

Immutable is a blockchain technology company focused on NFT infrastructure and web3 gaming, not an AdTech company.

Impact is a leading enterprise-grade partnership management platform that operates at the critical intersection of AdTech and marketing technology. The company provides comprehensive solutions for discovering, recruiting, managing, and optimizing diverse partnership programs across multiple channels including traditional affiliate marketing, influencer collaborations, content creators, mobile app publishers, and strategic business partnerships. Impact's platform enables organizations to manag...

Impact.com is the leading partnership management platform, enabling brands to discover, manage, and optimize affiliate, influencer, and B2B partnerships at scale.

Improvado is a leading enterprise-grade marketing data integration and analytics platform that specializes in automating ETL (Extract, Transform, Load) processes for marketing and advertising data. The company serves as critical infrastructure in the AdTech ecosystem, enabling marketing teams to consolidate data from hundreds of advertising channels and platforms into unified dashboards for comprehensive analysis. By eliminating manual data aggregation work, Improvado transforms what traditio...

Improve Digital was a leading European sell-side programmatic advertising platform that provided publishers with advanced ad management and monetization technology before being acquired by Azerion.