People

Principal Analyst at Insider Intelligence/eMarketer specializing in mobile advertising and location-based marketing, widely cited for forecasts and research shaping how brands and agencies navigate the digital ad ecosystem.

Yves Schwarzbart leads policy and regulatory affairs at IAB UK, one of the most influential trade bodies in the European digital advertising industry. He is a key voice on GDPR, the UK's post-Brexit data protection framework, and the regulatory challenges facing digital advertising. His work shapes how the UK AdTech industry responds to and engages with regulators including the ICO and CMA.

Yvonne Eisenring drives programmatic and data monetization strategy at Ringier, championing the European publisher perspective on privacy-first advertising and GDPR-compliant audience solutions.

Zach Coelius is Managing Partner at Coelius Capital, his current venture investment firm. He previously founded Triggit, one of the earliest demand-side platforms and a pioneer in real-time bidding and programmatic ad…

Senior editor at AdExchanger with 15+ years covering programmatic advertising, privacy, and the AdTech ecosystem — one of the industry's most widely-read journalists.

Zoe Soon is VP, Experience Center at IAB, where she focuses on shaping the future of advertising experiences and industry standards.

Co-Founder & CEO of Innovid; Chief Innovation Officer at Mediaocean.