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Companies

2,898 companies in the AdTech ecosystem

Undertone

Undertone

Acquired

Display Advertising

A digital advertising platform specializing in high-impact display ad formats and creative solutions for brand advertisers.

Video Advertising PlatformProgrammatic PlatformNew York, New York
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Unifi Software

Unifi Software

Acquired

Marketing Analytics and Data Integration

Unifi Software was a marketing intelligence platform that provided data integration and analytics solutions for enterprise marketers before being acquired by Kenshoo in 2019.

Data & AnalyticsData Management PlatformBoston, Massachusetts
Unified ID 2.0

Unified ID 2.0

Identity Resolution & Authentication

Unified ID 2.0 is an open-source, privacy-focused alternative to third-party cookies, developed by The Trade Desk, a leading advertising technology company. It aims to provide a more transparent and user-centric approach to digital advertising while maintaining the functionality of traditional cookie-based targeting.

Identity ResolutionPrivacy-First AdvertisingVentura, California
Union Metrics

Union Metrics

Social Media Analytics

Union Metrics is a specialized social media analytics platform that delivers comprehensive measurement, insights, and reporting solutions for brands, agencies, and marketers seeking to optimize their social media performance. The company focuses on providing actionable intelligence across major social networks including Twitter, Instagram, and Facebook, enabling organizations to move beyond surface-level vanity metrics and gain deep understanding of audience behavior, content performance, and...

Social Media ManagementMarketing AnalyticsSan Francisco, California
Unity Ads

Unity Ads

Subsidiary

Mobile In-App Advertising

Unity Ads is a mobile advertising platform integrated into the Unity game engine, enabling developers to monetize games through in-app advertising while providing advertisers access to a vast gaming audience.

Mobile Ad PlatformIn-Game AdvertisingSan Francisco, California
U

Unity AR

AR/VR Development Platform & Mobile Advertising

Unity AR refers to Unity Technologies' augmented reality development platform and tools, part of the broader Unity real-time 3D development ecosystem.

Creative PlatformMobile Ad PlatformSan Francisco, California
Unity Technologies

Unity Technologies

Game Development Software & Real-Time 3D Content Platform

Unity Technologies is a leading global platform provider for creating and operating interactive, real-time 3D content across multiple industries. Best known for its Unity game engine, the company has evolved into a comprehensive ecosystem serving game developers, automotive designers, architects, filmmakers, and other creators. Through strategic acquisitions including ironSource, Unity has expanded its capabilities to include advertising monetization, user acquisition, and analytics solutions...

Mobile Ad PlatformIn-Game AdvertisingSan Francisco, California, United States, California
Unleash

Unleash

Unleash is an open-source feature flag management platform that empowers development teams to release features faster and with less risk. It provides a robust system for toggling features on and off, A/B testing, and gradual rollouts, enabling continuous delivery and experimentation.

Marketing PlatformMarketing Automation
Unmetric

Unmetric

Acquired

Social Media Analytics

Social media intelligence and competitive benchmarking platform that helps brands analyze and optimize their social media performance against competitors.

Social Media ManagementMarketing AnalyticsNew York, New York
Unreal Engine

Unreal Engine

Subsidiary

Creative Technology/3D Content Creation Platform

A real-time 3D creation platform developed by Epic Games, widely used for game development, film production, architecture, and interactive experiences.

Creative PlatformMarketing TechnologyCary, North Carolina
Unruly

Unruly

Subsidiary

Video Advertising Technology

A video advertising technology platform specializing in emotional targeting and programmatic video advertising, now operating as a subsidiary of Tremor International.

Video Advertising PlatformProgrammatic PlatformLondon, England
Unsplash

Unsplash

Subsidiary

Visual Content Platform

A free stock photography platform providing high-resolution images for creative and commercial use, now owned by Getty Images.

Creative PlatformContent DiscoveryMontreal, Quebec
Upfluence

Upfluence

Influencer Marketing Technology

Upfluence is an AdTech platform that helps brands and agencies discover, manage, and measure influencer marketing campaigns.

Influencer MarketingE-commerce MarketingNew York, New York
Upland Localytics

Upland Localytics

Subsidiary

Mobile Marketing Technology

Mobile app analytics and marketing platform that helps companies analyze user behavior and execute personalized mobile marketing campaigns.

Marketing AnalyticsCustomer EngagementBoston, Massachusetts
Uplift

Uplift

Defunct

Financial Technology (Not AdTech)

Uplift was a buy now, pay later (BNPL) fintech company that provided point-of-sale financing for travel purchases, not an AdTech company.

Attribution & AnalyticsMarketing AnalyticsSunnyvale, California
Uploadcare

Uploadcare

Content Infrastructure / Media Management

Creative Management PlatformMarketing TechnologySan Francisco, California
Uploader

Uploader

Marketing Technology - Influencer Marketing Management

Uploader is a comprehensive creator management and campaign automation platform that serves as essential infrastructure for brands and agencies executing influencer marketing at scale. The platform consolidates the entire influencer marketing lifecycle into a centralized operational hub, encompassing creator discovery, relationship management, contract execution, content approval workflows, payment processing, and performance analytics across major social platforms including Instagram, TikTok...

Influencer Marketing
U

UpToDate

Subsidiary

Healthcare Information Technology

UpToDate is a clinical decision support resource providing evidence-based medical information to healthcare professionals at the point of care.

Marketing TechnologyWaltham, Massachusetts
Uptrends

Uptrends

Uptrends is a leading provider of website, web application, and API monitoring services. They offer synthetic monitoring from a global network of checkpoints to ensure the uptime, performance, and functionality of critical online services for businesses worldwide.

Data & AnalyticsMarketing Analytics
Upwork

Upwork

Freelance Marketplace / Gig Economy Platform / Human Capital Management

Upwork is a leading global freelancing platform that connects businesses with independent professionals across a wide range of disciplines including software development, design, writing, marketing, customer service, and administrative support. The platform operates as a two-sided marketplace, facilitating millions of work relationships annually by providing tools for job posting, talent discovery, contract management, time tracking, and secure payment processing. With a robust vetting system...

Marketplace TechnologySanta Clara, California, United States
Urban Airship

Urban Airship

Acquired

Mobile Marketing Technology

Mobile engagement and customer experience platform providing push notifications, in-app messaging, and mobile marketing automation solutions.

Customer EngagementMobile MarketingPortland, Oregon
Usabilla

Usabilla

Acquired

Customer Experience Management

User feedback and experience analytics platform that collected customer insights through surveys, feedback buttons, and website analytics.

Marketing AnalyticsCustomer EngagementAmsterdam, North Holland
Usercentrics

Usercentrics

Consent Management Platform (CMP) / Privacy Technology

Usercentrics is a leading consent management platform that helps businesses comply with data privacy regulations, such as the GDPR and CCPA, by managing user consent for cookies and other data collection practices.

Privacy & Consent ManagementPrivacy TechnologyMunich, Bavaria
Userflow

Userflow

Userflow is a no-code platform designed to help SaaS companies improve user onboarding and product adoption. It enables teams to create interactive in-app product tours, checklists, surveys, and resource centers without writing any code, guiding users to success and reducing churn.

Marketing PlatformMarketing AutomationAustin, Texas