Walmart Connect
Hoboken, New Jersey, United States · Founded 2021
1001-5000 employees · WMT
Sourced & current · updated Oct 13, 2026Website
Walmart Connect is Walmart's retail media network that enables marketplace sellers and brands to promote products across Walmart.com, the Walmart app, physical store locations, and partner websites.
Where they sit
Stack tier: Core Platforms (S)
Attribution & AnalyticsRetail Media Platform
Second-largest retail media network in the U.S., behind Amazon Advertising, with unmatched reach in grocery and general merchandise categories
Ownership
Parent: Walmart Inc.