W
Walmart Connect
Hoboken, New Jersey, United States · Founded 2021
1001-5000 employees · WMT
Walmart's retail media network offering advertisers access to 150M+ weekly shoppers across Walmart's digital and in-store properties.
Where they sit
Stack tier: Core Platforms (S)
Attribution & AnalyticsRetail Media Platform
#2 retail media network in the U.S., behind Amazon Advertising, leveraging Walmart's omnichannel scale and first-party shopper data
Ownership
Parent: Walmart Inc.
Competitors
In their space
- Instacart acquires Eversight for enhanced retail media capabilities1 sourceJan 9, 2024
- Publicis Groupe acquires Profitero for e-commerce and retail media capabilities1 sourceJul 11, 2023
- Skai rebrands from Kenshoo and raises strategic investment from Sequoia1 sourceMar 15, 2023
- Omnicom acquires Flywheel Digital1 sourceDec 1, 2022 · $835M