Stagwell Media Network

One of the fastest-growing media network divisions among major holding companies, competing directly with GroupM, Publicis Media, and Omnicom Media Group

Stagwell Media Network is the dedicated media arm of Stagwell Inc., one of the fastest-growing global marketing and communications holding companies. It brings together media planning, buying, strategy, and performance capabilities under one roof, serving clients across a wide range of industries. The network integrates data-driven insights with creative media execution to help brands reach audiences efficiently across paid, owned, and earned channels—spanning digital, linear TV, out-of-home, audio, and more. The network houses several specialized agencies and capabilities, including Assembly (a global media agency), Gale, and other Stagwell-affiliated media units. It has been positioned as one of Stagwell's fastest-growing business groups, benefiting from the holding company's emphasis on digital transformation and performance marketing. Crispin Porter Bogusky and other Stagwell agencies have moved into the network's orbit, reflecting a broader strategy of integrating creative and media functions. The network has also expanded and rebranded certain units under the 'Brand Performance Network' umbrella to emphasize its performance-oriented media offering. Stagwell Media Network competes with the media divisions of legacy holding companies such as WPP's GroupM, Publicis Media, Omnicom Media Group, and IPG Mediabrands. Its competitive differentiation lies in its technology-forward approach, integration with Stagwell's proprietary marketing technology stack (including the Stagwell Marketing Cloud), and a more agile operating model compared to traditional holding company media networks.