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Salesforce

Alternatives to Salesforce

10 alternatives to Salesforce in the AdTech landscape, grouped by category.

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Customer Data Platform

  • Adobe Experience PlatformAdobe Experience PlatformAdobe Experience Platform is a centralized suite of analytics and customer experience management…
  • OracleOracleOracle is an American technology company whose advertising division operated a cloud-based consumer…
  • Redpoint GlobalRedpoint GlobalRedpoint Global is an enterprise customer data platform (CDP) company founded in 2006 that…
  • Volcano EngineVolcano EngineByteDance's wholly-owned enterprise cloud + AI services platform.
  • ZohoZohoZoho Corporation is a comprehensive software-as-a-service (SaaS) provider that delivers an…

Marketing Cloud

  • ActiveCampaignActiveCampaignActiveCampaign is a privately held email marketing, marketing automation, sales automation, and CRM…
  • FreshworksFreshworksFreshworks is a global software company that provides cloud-based business software solutions…
  • MicrosoftMicrosoftMicrosoft is a technology company whose online advertising platform, Microsoft Advertising, enables…
  • Microsoft Dynamics 365Microsoft Dynamics 365Microsoft's cloud-based suite of enterprise resource planning (ERP) and customer relationship…

Marketing Automation

  • PipedrivePipedrivePipedrive is a sales-focused CRM platform designed to help small and medium-sized businesses manage…