Skip to content
Brief
Justuno

Justuno

Justuno helps e-commerce businesses increase conversions and revenue through intelligent, personalized on-site messaging and promotions that engage visitors at the right moment with the right offer.

justuno.comSan Diego, California, United StatesFounded 2013

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
Conversion Rate Optimization / E-commerce Marketing Technology
Business Model
SaaS
Target Market
SMB and Mid-Market
Employee Count
51-200
Funding
$1.5M
API Available
Yes
Market Position

Leading conversion optimization platform for e-commerce with strong presence in Shopify ecosystem

Overview

Justuno is a conversion rate optimization (CRO) platform specifically designed for e-commerce businesses to increase sales and capture leads through intelligent visitor engagement. The platform offers a comprehensive suite of tools including pop-ups, banners, spin-to-win promotions, exit-intent messaging, and personalized product recommendations that help online retailers engage visitors at critical moments in their shopping journey. Justuno differentiates itself through advanced targeting and segmentation capabilities, allowing merchants to deliver personalized experiences based on visitor behavior, traffic source, cart value, and other parameters. As part of the broader MarTech and conversion optimization ecosystem, Justuno serves thousands of e-commerce businesses ranging from small online stores to enterprise retailers. The platform integrates with major e-commerce platforms like Shopify, BigCommerce, WooCommerce, and Magento, as well as email service providers and other marketing tools. Justuno's focus on reducing cart abandonment, growing email lists, and increasing average order value positions it as a specialized solution within the competitive landscape of on-site messaging and conversion optimization tools.

Products & Features

Pop-ups & Overlays

Customizable pop-up messages for lead capture, promotions, and announcements with advanced targeting

Exit-Intent Technology

Detects when visitors are about to leave and displays targeted offers to reduce abandonment

Spin-to-Win Gamification

Interactive promotional wheels that engage visitors and incentivize email capture

Banners & Embedded Messages

Non-intrusive messaging options including top bars, slide-ins, and inline promotions

Product Recommendations

AI-powered product suggestions to increase average order value and cross-selling

Advanced Targeting & Segmentation

Behavioral targeting based on traffic source, cart value, browsing history, and customer data

A/B Testing

Built-in testing capabilities to optimize messaging and promotional performance

Key Features
Exit-intent detectionAdvanced visitor segmentationBehavioral targetingA/B testingGamification (Spin-to-Win)Product recommendationsCart abandonment recoveryMobile optimizationReal-time analyticsDrag-and-drop design editor
Use Cases
Email list building and lead captureCart abandonment reductionPromotional campaign announcementsExit-intent offers to recover leaving visitorsUpselling and cross-selling through product recommendationsMobile-specific promotionsTraffic source-based messagingVIP customer recognition and rewardsSeasonal and holiday campaign promotions
Customer Segments
E-commerce retailersShopify merchantsBigCommerce storesWooCommerce sitesDirect-to-consumer brandsOnline fashion retailersBeauty and cosmetics brandsConsumer electronics stores

Explore further

2 views