CoSchedule

Leading marketing calendar and work management platform for small to mid-sized marketing teams

CoSchedule is a marketing management and content organization platform founded in 2013 that serves as a work management solution for marketers. While it has social media management capabilities, it is more accurately positioned as a comprehensive marketing project management and content calendar platform rather than purely a social media management tool. The company provides an all-in-one marketing calendar that helps teams plan, organize, and execute their marketing strategies across multiple channels including content marketing, social media, email campaigns, and events. CoSchedule has evolved from a WordPress plugin into a full-featured marketing suite that includes tools for content organization, task management, team collaboration, and marketing analytics. CoSchedule's position in the marketing technology ecosystem is as a workflow and project management solution specifically designed for marketing teams, competing with both general project management tools and specialized marketing platforms. The company serves primarily small to mid-sized marketing teams and agencies, offering tools that centralize marketing activities and improve team productivity. Their flagship products include Marketing Calendar, Marketing Suite, and various specialized tools for social media scheduling, content optimization, and asset organization. The platform emphasizes helping marketers organize their work in one place, improve team collaboration, and execute marketing campaigns more efficiently.