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Companies
Explore technology companies in our intelligence database
Total Companies
2100
Active
14
Acquired
6
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Google AI
Google AI is a leading AI/ML platform that provides advanced machine learning and artificial intelligence solutions for various industries, including AdTech and MarTech. [Merged from Google (Alphabet)]: Parent company of Google's advertising and marketing technology products
Founded 2011$50M10,000-50,000 employeesTier D
Sendible
Sendible is an AdTech platform that provides social media management and marketing automation tools for businesses.
Founded 2009$10M100-500 employeesTier D
Akeneo
Akeneo is a leading provider of product information management (PIM) solutions, helping AdTech and MarTech companies centralize and enrich their product data to deliver consistent and engaging customer experiences across multiple channels.
Founded 2013$50M100-500 employeesTier C
Traackr
Traackr is an influencer marketing platform that helps brands discover, manage, and measure the impact of influencer campaigns.
Founded 2009$60M100-500 employeesTier C
Cookiebot by Cybot
Cookiebot by Cybot is a leading European-based consent management platform (CMP) provider specializing in automated cookie compliance and privacy regulation adherence. Founded in Denmark, the company has established itself as a trusted solution for organizations navigating the complex landscape of GDPR, CCPA, ePrivacy Directive, and other global data protection regulations. Cookiebot's core technology automatically scans, detects, and categorizes cookies and tracking technologies deployed on websites, enabling businesses to maintain transparent data collection practices while providing users with granular control over their privacy preferences. The platform serves a diverse international client base spanning small businesses to Fortune 500 enterprises across e-commerce, media, healthcare, financial services, and SaaS industries. Cookiebot differentiates itself through its automated scanning technology, multilingual support covering over 40 languages, and seamless integration capabilities with popular CMS platforms, marketing automation tools, and analytics solutions. The company's solution addresses the critical need for organizations to balance marketing effectiveness with regulatory compliance, providing comprehensive consent documentation and audit trails that satisfy legal requirements. As privacy regulations continue to proliferate globally, Cookiebot has positioned itself at the forefront of the consent management industry, maintaining a proactive approach to regulatory changes and emerging privacy standards. The company's commitment to staying ahead of compliance requirements, combined with its user-friendly implementation process and robust reporting capabilities, has made it a preferred choice for compliance officers, legal teams, and digital marketing professionals seeking to build trust with users while maintaining operational efficiency in their digital properties.
Founded 2012bootstrap51-200 employees
Arcion
Arcion is an enterprise-grade real-time database replication platform that addresses the critical challenges of data synchronization and migration in modern distributed systems. The company provides a high-performance solution enabling organizations to replicate data across heterogeneous database systems with minimal latency, ensuring data consistency and availability across cloud and on-premise environments. Arcion's platform is built to handle the complexities of enterprise-scale data operations, supporting various database technologies and offering change data capture (CDC) capabilities that allow businesses to maintain synchronized data ecosystems in real-time. The platform serves enterprises undergoing digital transformation, cloud migration initiatives, and organizations requiring disaster recovery solutions or real-time analytics capabilities. Arcion differentiates itself through its focus on performance optimization, low-latency replication, and support for diverse database ecosystems including relational databases (Oracle, PostgreSQL, MySQL, SQL Server), NoSQL systems (MongoDB, Cassandra), and cloud-native data warehouses (Snowflake, Databricks, BigQuery). The solution is particularly valuable for industries with stringent data consistency requirements such as financial services, healthcare, e-commerce, and telecommunications, where data integrity and minimal downtime are business-critical imperatives. Arcion's technology addresses critical use cases including zero-downtime database migrations, hybrid cloud data synchronization, real-time analytics enablement, and disaster recovery orchestration. By providing a unified platform for database replication across multiple systems, Arcion helps enterprises reduce operational complexity, minimize downtime during migrations, and accelerate their data modernization initiatives while maintaining data integrity and compliance requirements. The platform's architecture is designed for horizontal scalability and can handle millions of transactions per second, making it suitable for the most demanding enterprise workloads.
series-a11-50 employees
Verizon Communications
Verizon Communications is a major player in the AdTech ecosystem, leveraging its extensive telecommunications infrastructure and vast customer base to offer a range of digital advertising products and services. As a parent company, Verizon's key role in AdTech lies in its ownership of platforms such as Verizon Media, which includes prominent brands like Yahoo and AOL. These platforms provide a vast inventory of digital advertising space, enabling advertisers to reach a wide audience across various channels, including display, video, and mobile. Verizon's key products and services relevant to advertising include programmatic advertising solutions, data-driven targeting capabilities, and cross-device audience measurement tools. The company's acquisition of companies like Millennial Media and Aol has further strengthened its AdTech capabilities, allowing it to offer integrated solutions for marketers and publishers. Verizon's market position and significance in the AdTech industry are significant, as it is one of the largest telecommunications providers in the United States with a large customer base and extensive data resources. The company's recent developments include the sale of its media assets to private equity firm Apollo Global Management, a move that has positioned Verizon to focus more on its core telecommunications business while still maintaining a presence in the AdTech ecosystem through partnerships and strategic investments.
Founded 1983$01001-5000 employeesTier D
Apollo Global Management
Apollo Global Management is a major player in the AdTech ecosystem, having acquired two significant platforms in the digital advertising space. As a leading global alternative investment manager, Apollo has leveraged its capital and expertise to shape the AdTech landscape. Apollo's key products and services relevant to advertising include the former Verizon properties, Yahoo and AOL. These platforms offer a suite of advertising technology solutions, including demand-side platforms, supply-side platforms, and ad exchange capabilities. With the acquisition of these established players, Apollo has solidified its position as a dominant force in the AdTech industry, providing advertisers and publishers with a comprehensive set of tools to navigate the complex digital advertising ecosystem. In terms of market position and significance, Apollo's acquisition of Yahoo and AOL has positioned the firm as a major player in the AdTech industry. The combined assets offer a formidable presence, allowing Apollo to compete with industry giants and provide a viable alternative for advertisers and publishers seeking more diverse options. Recent developments, such as the integration of these platforms and the potential for further acquisitions or strategic partnerships, suggest that Apollo's influence in the AdTech ecosystem is likely to continue growing in the years ahead.
Founded 1990$01001-5000 employeesTier D
Smaato
Smaato is a mobile advertising platform that offers a real-time advertising exchange and supply-side platform (SSP) for mobile publishers and app developers. The company provides programmatic advertising solutions connecting mobile publishers with advertisers globally.
Founded 2005$51.7M250 employeesTier Ssubsidiary
CookiePro
CookiePro is a specialized privacy and compliance technology provider that delivers comprehensive cookie consent management and website scanning solutions designed specifically for small to medium-sized businesses navigating the complex landscape of global data privacy regulations. The platform addresses the growing need for accessible, enterprise-grade privacy compliance tools by offering automated cookie discovery, customizable consent banner management, and continuous website monitoring capabilities that enable organizations to achieve and maintain compliance with GDPR, CCPA, ePrivacy Directive, and other regional privacy laws. As regulatory enforcement intensifies and consumer privacy expectations evolve, CookiePro has positioned itself as a democratizing force in the privacy technology sector, making sophisticated compliance tools available to organizations that may lack dedicated legal or privacy teams. The company's core value proposition centers on reducing the technical and operational burden associated with privacy compliance through intelligent automation and user-friendly interfaces. CookiePro's proprietary website scanning technology automatically detects, categorizes, and inventories cookies and tracking technologies across web properties, while its consent management platform provides customizable, regulation-compliant banners and preference centers that respect user choices across sessions and devices. The solution is architected for rapid deployment without extensive development resources, featuring pre-built templates, automated regulatory updates, and straightforward implementation processes that enable businesses to achieve compliance in days rather than months. This approach has resonated particularly well with growing digital businesses, e-commerce platforms, and marketing-driven organizations that require robust privacy compliance without the overhead of enterprise-scale solutions.
Founded 2016acquiredIntegrated within OneTrust (1000+ employees) employeessubsidiary
Upland Localytics
Upland Localytics is a leading mobile app marketing and analytics platform that operates as part of the Upland Software family of cloud-based enterprise work management solutions. The platform specializes in helping mobile-first businesses optimize customer engagement through a comprehensive suite of analytics and marketing automation tools. Localytics serves app publishers, marketers, and product teams by providing deep insights into user behavior, enabling personalized experiences, and facilitating targeted engagement across the entire mobile customer journey. The platform's core value proposition centers on transforming raw mobile app data into actionable intelligence that drives measurable business outcomes. The company serves enterprise and mid-market organizations across diverse verticals including retail, media and entertainment, financial services, travel and hospitality, and healthcare. Localytics enables clients to collect granular mobile app usage data, segment audiences based on sophisticated behavioral patterns, and execute multi-channel messaging campaigns through push notifications, in-app messages, and other mobile touchpoints. By combining advanced analytics with marketing automation capabilities, the platform helps businesses optimize critical metrics such as user lifetime value, conversion rates, retention, and overall app engagement scores. As part of the broader Upland Software ecosystem, Localytics benefits from enterprise-grade infrastructure and integration capabilities while maintaining its specialized focus on mobile app optimization.
Founded 2008acquired51-200 employeessubsidiary
Acxiom
Acxiom is a leading data and marketing technology company that helps organizations connect with their customers and prospects through personalized marketing. The company provides data-driven solutions for customer intelligence, digital marketing, and customer experience optimization.
Founded 1969N/A6,000-7,000 employeesTier Bsubsidiary
ActiveCampaign
ActiveCampaign is a customer experience automation platform that combines email marketing, marketing automation, and CRM tools to help businesses grow their customer relationships and drive sales.
Founded 2003$360M500-1000 employeesTier C
Viant
Viant is a global advertising technology company that provides a programmatic advertising platform for brands and agencies to plan, buy, and measure their digital media campaigns.
Founded 1999$100M500-1000 employeesTier S
Topsort
Topsort is a technology company that provides an AI-powered search and discovery platform for e-commerce businesses. Their solution helps online retailers improve product findability and increase sales.
Founded 2016$18.5M51-200 employeesTier C
Tealium
Tealium is a leading enterprise tag management and customer data platform that helps organizations connect and unify their digital data to deliver better customer experiences.
Founded 2008$169M500-1000 employeesTier A
Sovrn
Sovrn is a technology company that provides a suite of advertising, monetization, and data solutions to help publishers and content creators grow and monetize their digital properties.
Founded 2010$94.2M100-500 employeesTier S
Verasity
Verasity is a blockchain-based platform that aims to revolutionize the digital video industry by providing a decentralized ecosystem for content creators, viewers, and advertisers.
Founded 2017$28M50-100 employeesTier S
Conversion Logic
Conversion Logic was a marketing analytics company that provided a cross-channel attribution platform for advertisers. Its SaaS solution helped marketers understand the true impact of their marketing spend across all digital and offline channels.
Founded 2014$20.1M50 employeesacquired
Clicktale
Clicktale was a leading digital experience analytics company that provided businesses with deep insights into customer behavior on their websites and mobile apps. Through session replays, heatmaps, and advanced analytics, it helped companies understand and optimize the online customer journey.
Founded 2006$66.5M150 employeesacquired
Boxever
Boxever was a customer data platform (CDP) and personalization engine specifically designed for the travel industry. It enabled airlines and travel companies to deliver highly personalized customer experiences across various digital touchpoints, optimizing engagement and conversions. The company was acquired by Sitecore in 2021.
Founded 2011$20.5M150 employeesacquired
Apptimize
Apptimize was a mobile A/B testing and feature flagging platform that enabled product teams to iterate and optimize their iOS, Android, and web applications without requiring app store updates. It provided tools for remote configuration, experimentation, and personalization to improve user experience and drive growth.
Founded 2013$12.4M30 employeesacquired
Appsee
Appsee was a mobile app analytics platform that provided businesses with tools to understand user behavior within their applications. It offered features like touch heatmaps, user session recordings, and crash reporting to help optimize the user experience and identify pain points.
Founded 2012$2.5M75 employeesacquired
AdGear
AdGear was a Canadian ad technology company that developed programmatic advertising solutions, including demand-side platforms (DSP), supply-side platforms (SSP), and ad servers. It provided tools for advertisers and publishers to manage and optimize their digital ad campaigns across various channels.
Founded 2007$1.2M70 employeesacquired