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Companies
Explore technology companies in our intelligence database
Total Companies
192
Active
23
Acquired
0
This Page
24
Nextdoor Ads
Nextdoor is a hyperlocal social networking platform that connects neighbors and communities. It allows users to share information, recommendations, and updates about their local neighborhoods.
Founded 2010$470M500-1000 employeesTier A
Netflix Inc.
Netflix Inc. is a major player in the AdTech ecosystem, offering a unique advertising platform to reach audiences. As a leading streaming entertainment service, Netflix has recently launched an advertising-supported subscription tier, providing programmatic advertising opportunities to brands and agencies. This new ad-supported offering allows advertisers to target Netflix's vast user base, tapping into the platform's rich audience data and premium content inventory. Netflix's key advertising-related products and services include its demand-side platform (DSP), which enables advertisers to plan, buy, and measure campaigns across the Netflix ecosystem. The company also offers sophisticated audience targeting and measurement capabilities, leveraging its deep understanding of viewer preferences and behaviors. As a significant media property, Netflix commands a strong market position, with its ad-supported tier poised to disrupt traditional TV advertising models. Recent developments at Netflix include the acquisition of dynamic ad insertion platform Splash and partnerships with major agencies and technology providers to enhance its advertising capabilities. These initiatives underscore Netflix's strategic focus on building a robust advertising business that complements its core subscription offerings, positioning the company as a formidable player in the evolving AdTech landscape.
Tier A
Microsoft
Parent company of Microsoft Advertising and LinkedIn
Tier A
MedData Group
MedData Group is a leading provider of healthcare data and marketing solutions, helping pharmaceutical and life sciences companies connect with healthcare professionals and patients.
Founded 2000$10M100-500 employeesTier A
Magellan AI
Magellan AI plays a vital role in the AdTech ecosystem by providing comprehensive podcast advertising intelligence and verification solutions. As a leading platform in this rapidly growing market, Magellan AI empowers brands, agencies, and publishers to make data-driven decisions and optimize their podcast advertising strategies. The company's innovative analytics and machine learning capabilities enable clients to track advertising spending, verify ad placements, and measure campaign performance across the podcast landscape. Magellan AI's technology is crucial for stakeholders in the podcast advertising industry, as it delivers actionable insights to help them navigate the complexities of this dynamic market. Recently, Magellan AI has expanded its offerings, introducing new products and forging strategic partnerships to solidify its position as a trusted provider of podcast advertising intelligence and verification services.
Founded 2018100+ employeesTier A
Lyft Media
Lyft Media is the advertising and media division of the ridesharing company Lyft. It offers advertising opportunities within the Lyft platform, including in-vehicle displays, mobile app integrations, and out-of-home advertising.
Founded 2012N/A100-500 employeesTier A
Looker
Looker is a business intelligence and data analytics platform that helps organizations make data-driven decisions. It provides a modern, intuitive interface for exploring and visualizing data, as well as tools for building custom reports and dashboards.
Founded 2012$281.5M500-1000 employeesTier A
LiveRamp
LiveRamp is a leading data connectivity platform that enables the safe and effective use of data to power exceptional customer experiences. They help marketers and their partners connect data, use it to find and engage their ideal audiences, and measure the results.
Founded 2009$525M1,000-5,000 employeesTier A
Professional networking platform with over 900 million members, offering B2B advertising solutions including sponsored content, dynamic ads, and lead generation forms.
Founded 2003Tier A
Kroger Precision Marketing
Kroger Precision Marketing is a data-driven marketing solution that leverages Kroger's extensive customer data to help brands and retailers reach and engage their target audiences with personalized, measurable advertising campaigns.
Founded 2017N/A100-500 employeesTier A
Klipfolio
Klipfolio plays a significant role in the AdTech ecosystem by providing comprehensive data visualization and reporting solutions for businesses involved in digital advertising. As an AdTech platform, Klipfolio's products enable advertisers, agencies, and publishers to consolidate, analyze, and derive actionable insights from the vast amounts of data generated across various advertising channels and campaigns. The company's flagship product, the Klipfolio dashboard, allows users to connect to hundreds of data sources, including popular AdTech platforms like Google Ads, Facebook Ads, and Adobe Analytics. This allows businesses to create customized dashboards that provide real-time visibility into key advertising metrics, KPIs, and performance trends. Klipfolio's solutions are particularly valuable for marketing agencies and SMBs that need to quickly and easily report on the effectiveness of their advertising efforts. Klipfolio has established itself as a market leader in the AdTech data visualization space, offering a highly flexible and user-friendly platform that caters to the needs of both technical and non-technical users. The company has recently expanded its product offerings, launching new features and integrations to enhance its platform's capabilities within the AdTech ecosystem. Additionally, Klipfolio has formed strategic partnerships with leading AdTech players, further solidifying its position as a crucial data reporting and analytics solution for businesses navigating the complex digital advertising landscape.
Founded 2001150+ employeesTier A
JD.com Ads
JD.com is a leading e-commerce platform in China, offering a wide range of products and services to consumers and businesses. It operates as an online marketplace, providing a platform for third-party sellers to reach customers across the country.
Founded 2000$27.5B100,000+ employeesTier A
Integral Ad Science
Integral Ad Science (IAS) is a leading global digital advertising verification company that provides ad quality, brand safety, and campaign performance solutions to advertisers, publishers, and platforms.
Founded 2009$175M1,000-5,000 employeesTier A
inClick
inClick is a leading player in the AdTech ecosystem, providing a suite of advanced contextual advertising solutions to help advertisers and publishers navigate the evolving digital landscape. As a data and analytics platform, inClick's core technology leverages artificial intelligence and machine learning to analyze webpage content and user behavior, enabling precise ad targeting and placement without relying on personal data or cookies. This privacy-first approach is particularly relevant in the post-cookie era, where advertisers seek effective targeting methods that comply with evolving data protection regulations. inClick's key products and services include contextual targeting, content analysis, and campaign optimization tools, empowering advertisers to reach their target audiences more effectively while respecting user privacy. The company's market position is strengthened by its innovative technology and growing presence in the industry, having established partnerships with major publishers and advertisers. Recent developments include the expansion of its product suite, the integration of new data sources, and strategic collaborations aimed at further enhancing its contextual advertising capabilities and solidifying its role as a trusted partner in the AdTech ecosystem.
Founded 201935 employeesTier A
Impact
Impact is a prominent player in the AdTech ecosystem, providing a comprehensive partnership management platform that caters to businesses across various marketing channels. The company's core offerings focus on enabling enterprises to discover, recruit, onboard, and engage with a diverse range of partners, including affiliates, influencers, and strategic business partners. Impact's key products and services are tailored to support the advertising industry, offering advanced tracking capabilities, fraud detection, and real-time analytics to help organizations effectively scale their partnership programs. The company's technology streamlines the entire partnership lifecycle, from discovery to payment, empowering enterprises to manage both traditional affiliate relationships and emerging partnership types, such as content creators, mobile app publishers, and strategic business collaborations. Recognized as a leader in the ad verification and fraud prevention space, Impact's market position is strengthened by its ability to provide enterprises with a comprehensive solution to manage their partnership ecosystems. The company has recently made strategic acquisitions and forged new partnerships to expand its product offerings and enhance its presence in the rapidly evolving AdTech landscape.
Founded 2008750+ employeesTier A
IMDB TV Ads
IMDB TV Ads is a platform that allows advertisers to place ads on the IMDB website and mobile app, reaching a large audience of entertainment enthusiasts.
Founded 1996N/A100-500 employeesTier A
Hybrid Theory
Hybrid Theory is a pivotal player in the AdTech ecosystem, offering a comprehensive platform that seamlessly integrates influencer marketing with programmatic advertising. As a leading Data & Analytics Platform, Hybrid Theory's proprietary technology enables brands and agencies to achieve unparalleled campaign optimization and return on investment. The company's key products and services include advanced targeting capabilities, real-time campaign optimization, and comprehensive analytics tools, empowering marketers to make data-driven decisions and execute cross-channel campaigns with unmatched precision. Hybrid Theory's unique hybrid approach, combining influencer content with traditional digital advertising channels, positions the company as a trailblazer in addressing the evolving needs of the modern marketing landscape. Hybrid Theory has established a significant market presence, renowned for its ability to leverage artificial intelligence and machine learning to drive superior campaign performance. The company has experienced recent growth through strategic acquisitions and partnerships, further strengthening its position as a dominant force in the AdTech industry.
Founded 2018120 employeesTier A
Hulu
Hulu is a popular streaming service that offers a wide range of TV shows, movies, and original content. It provides on-demand access to a vast library of content, as well as live TV options, making it a versatile platform for entertainment.
Founded 2007$1.5B1,000-5,000 employeesTier A
Havas Media
Havas Media is a global media agency network that provides integrated media solutions, including digital, social, and traditional advertising, to clients across various industries.
Founded 1986N/A10,000-50,000 employeesTier A
Google Marketing Platform
Google Marketing Platform (GMP) is an integrated suite of digital advertising and analytics tools that helps enterprises manage, optimize, and measure their digital marketing campaigns. Originally known as DoubleClick before Google's acquisition, GMP has evolved into a comprehensive advertising technology ecosystem that combines advanced programmatic advertising capabilities with robust analytics and reporting features.
Founded 20181000+ employeesTier Aproduct
Funnel.io
Funnel.io plays a critical role in the AdTech ecosystem by providing a centralized platform for marketing data integration and analysis. As a leading marketing data platform, Funnel.io specializes in automating the collection, transformation, and organization of data from multiple advertising and marketing channels. This enables marketing teams and analysts to consolidate their data into a single source of truth, empowering them to make more informed, data-driven decisions. Funnel.io's key products and services cater directly to the needs of advertisers and media buyers. The platform's sophisticated ETL capabilities allow users to seamlessly integrate data from various advertising platforms, analytics tools, and marketing channels, including social media, search engines, and programmatic advertising. This streamlined data management solution helps organizations overcome the challenges of cross-channel data fragmentation, enabling them to gain a holistic view of their marketing performance and optimize their advertising strategies accordingly. Funnel.io has established itself as a significant player in the marketing technology landscape, particularly in the areas of cross-channel data integration and marketing reporting. The company has experienced recent growth and development, including the acquisition of complementary data integration and visualization tools, as well as the launch of new product features and partnerships to further enhance its offering and expand its reach within the AdTech ecosystem.
Founded 2014250+ employeesTier A
Facebook is a leading social media platform that provides advertising solutions for businesses to reach and engage with their target audience.
Founded 200450,000-100,000 employeesTier A
Everflow
Everflow plays a crucial role in the AdTech ecosystem by providing a comprehensive partner marketing platform that helps businesses track, manage, and optimize their performance marketing campaigns and partnerships. The company's core technology focuses on delivering end-to-end visibility into marketing partnerships and affiliate programs, offering advanced attribution tracking, real-time analytics, and automated partner management tools. Everflow's platform is designed to handle complex tracking scenarios while maintaining scalability and reliability for high-volume campaigns, making it an attractive solution for advertisers, agencies, and networks. In terms of key products and services, Everflow's platform offers features such as fraud detection, smart linking, and advanced reporting capabilities, enabling its clients to gain deeper insights into their marketing efforts and effectively combat ad fraud. The company has built a reputation for providing enterprise-grade solutions with intuitive user interfaces, making it a significant player in the ad verification and fraud prevention space. Everflow's market position has been strengthened by recent developments, including strategic acquisitions and the introduction of new products. The company has expanded its capabilities through acquisitions, enhancing its offerings and solidifying its position as a leading partner marketing platform. Additionally, Everflow has continuously innovated its platform, introducing new features and solutions to address the evolving needs of its clients and the broader AdTech industry.
Founded 2016100+ employeesTier A
Epsilon Retail Media
Epsilon Retail Media is a leading provider of retail media solutions, enabling brands to reach and engage consumers through targeted advertising campaigns across retail platforms.
Founded 2000$10M100-500 employeesTier A