Kard

Emerging API-first rewards-as-a-service platform targeting digital-native issuers and fintechs in the card-linked offers space

Kard is a rewards-as-a-service platform that connects card issuers — including neobanks, non-bank card issuers, and traditional banks — with loyalty and rewards programs through a modern API-driven infrastructure.^1,2 Kard targets merchant offers to consumers most likely to engage based on factors such as location and past shopping behavior, and provides transaction-level attribution so merchants can measure the effectiveness of their spend, with reported average ROAS exceeding 10X across the platform.² Advertisers can use first-party transaction data to reach new, existing, or lapsed customers through location-based offers, category discounts, tiered benefits, and spending challenges, with personalized push notifications and emails serving as delivery channels.³ Advertisers additionally rely on Kard's transaction data, drawn from tens of millions of consumers, to gain insights into shopping behavior across an entire wallet, not just at their own stores.¹ Kard has been PCI Compliant and SOC 2 certified since before launching its first customer, serving some of the largest banks, fintechs, and merchants in the world.¹ Source 1: getkard.com — About Us Source 2: underscore.vc — Why We Invested in Kard: Fintech Meets AdTech Source 3: getkard.com — Kard | The first independent commerce media network.