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Galileo

Galileo

First-Party Data Activationthetradedesk.com

First-Party Data Activation · part of The Trade Desk

Parent: The Trade DeskConnections: 11

Last updated May 10, 2026 · Connections updated May 25, 2026

At a glance

Galileo is The Trade Desk's first-party data activation suite launched CES January 2023. Helps advertisers activate first-party data without third-party cookies via UID2, retailer/CPG data partnerships, and clean-room collaborations.

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