Companies

OpenX Technologies, Inc. is an independent omnichannel supply-side platform (SSP) supporting programmatic advertising across connected TV, mobile apps, mobile web, and desktop inventory.

McCann is an American global advertising agency network with offices in over 120 countries, bringing together capabilities across brand identity and design, creative intelligence, and content studios to integrate intelligence, identity, and content for its clients.

Effectv was Comcast Cable's advertising sales division, formed when Comcast Spotlight was renamed in November 2019.

Adjust is a mobile measurement and analytics company, now part of AppLovin (NASDAQ: APP), trusted by marketers worldwide to measure and grow apps across platforms ranging from mobile to CTV.

IAS (Integral Ad Science) is a global media measurement and optimization company that delivers actionable data to major advertisers, publishers, and media platforms.

iHeartMedia is a major American audio media company operating over 860 owned radio stations across 160 markets nationwide, with a leading position in analytics and attribution technology driven by its large consumer base.

NBCU One Platform is NBCUniversal's ad-sales system for planning, buying and measuring campaigns across its linear TV, Peacock streaming and digital inventory in one buy.

Ogilvy is an American advertising, marketing, and public relations agency that operates within the WPP Group global network and delivers services across growth and innovation, advertising, brand and content, public relations and influence, experience, and health.

Publicis Media is one of the world's largest media agency networks, operating as part of Publicis Groupe, that helps clients achieve growth through tailored communications solutions.

Tubi is a free, ad-supported streaming service owned by Fox Corporation that offers premium on-demand movies, TV episodes, and original programming to over 97 million monthly active users, operating as a fully ad-supported platform with no subscription or ad-free tier.

Zeta Global is an American marketing technology company, founded in 2007, that offers enterprises a suite of multichannel marketing tools focused on creating, maintaining, and monetizing customer relationships.

AudienceXpress is a Comcast-owned business that sells TV advertising on an audience basis across broadcast, cable, digital and connected-TV screens.

eMarketer is a market research firm that helps marketers understand how consumers spend their time and money, and how marketers are reaching them, by aggregating data from thousands of sources to give leading brands, agencies, and media companies a comprehensive view of digital marketing.

IBM iX is a digital agency that works at the intersection of strategy, creativity, and technology, partnering with clients to define strategy, create experiences, and build business by design.

Leo Burnett Worldwide was an American advertising agency founded in Chicago in 1935 that was acquired by Publicis Groupe in 2002, and has since been united with Publicis Worldwide into a combined creative network called Leo.

Global measurement and data analytics company providing audience measurement, advertising effectiveness, and consumer intelligence across media and retail sectors.

Tripledot Studios is a London-based mobile game developer best known for hit titles such as Solitaire and Woodoku.

Centro, now Basis Technologies, was a Chicago-based software company that built cloud-based tools for automating marketing and advertising workflows, and in October 2021 formally changed its corporate name to Basis Global Technologies, Inc. Its flagship Basis platform brought together integrated applications designed to automate manual operations, standardize business processes, and improve advertising performance, supporting a broad range of buying methods across channels, devices, and creative formats.

Equativ is a French advertising technology company that provides a vertically integrated platform — encompassing an ad server, a supply-side platform (SSP), and a demand-side platform (DSP) — serving both advertisers and publishers, with particular focus on Advanced TV and premium publishers.

Flashtalking is an enterprise-grade ad serving and creative management platform built for advertisers and agencies running large-scale digital campaigns.

Innovid is a leading independent omnichannel ad tech platform that empowers marketers to create, deliver, measure, and optimize ad-supported experiences.

Sizmek was a global, multichannel ad server — now merged into Amazon Ad Server — used by advertisers and agencies to create, manage, and deliver digital advertising campaigns across multiple channels and screens.

Sprout Social is a cloud-based social media management platform that helps organizations and agencies extend their reach, amplify their brands, and build genuine connections with their audiences.

Cloud-based eCommerce platform acquired by Salesforce in July 2016 for $2.8B and rebranded as Salesforce Commerce Cloud. Pre-acquisition, Demandware was a publicly traded SaaS company (NYSE: DWRE) and a leading B2C eCommerce platform. Brand retired post-acquisition.