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Brief
MobileMonkey was rebranded to Customers.ai— see Customers.ai for current status.

MobileMonkey

Conversational Marketing & Marketing Automation

Enables businesses to automate customer conversations and lead generation across messaging channels including Facebook Messenger, Instagram, SMS, and web chat from a single platform.

Last updated Jun 23, 2026 by ATDb automated enrichment

Founded
2017
HQ
Boston, Massachusetts, United States
Connections
11

At a glance

About

Pioneer in chatbot-driven multi-channel marketing automation for SMBs and digital marketers, later pivoting to AI-powered lead generation under the Customers.ai brand

MobileMonkey was founded by Larry Kim, the creator of WordStream, as a chatbot marketing platform initially focused on Facebook Messenger automation. The platform allowed marketers and businesses to build chatbots, run drip campaigns, and engage audiences across messaging channels without requiring coding skills. It quickly gained traction among digital marketers, agencies, and SMBs looking to leverage conversational marketing at scale. Over time, MobileMonkey expanded beyond Facebook Messenger to support Instagram DM automation, SMS marketing, and web chat, positioning itself as a unified multi-channel messaging and lead generation platform. The company became particularly well-known for its OmniChat technology, which allowed businesses to manage conversations across multiple messaging channels from a single interface. It also developed tools for comment auto-reply, lead magnets via chat, and contact list building. In 2023, MobileMonkey rebranded to Customers.ai, shifting its focus toward B2B sales prospecting and AI-powered website visitor identification and outreach. The rebrand reflected a strategic pivot from consumer-facing chatbot marketing toward helping businesses identify anonymous website visitors and convert them into leads through automated outreach. The Customers.ai platform leverages AI and a large identity graph to match website visitors to contact profiles, enabling targeted email and messaging campaigns.

Business model

SaaS

Target market

SMB

What they offer

  • OmniChat

    Unified inbox and campaign builder for managing chatbot conversations across Facebook Messenger, SMS, and web chat simultaneously

  • Facebook Messenger Chatbot Builder

    Drag-and-drop tool for creating automated Messenger bots for lead generation, customer support, and drip campaigns

  • Instagram DM Automation

    Automated direct message responses and comment reply tools for Instagram marketing

  • SMS Marketing

    SMS broadcast and drip campaign tools for mobile audience engagement

  • Web Chat Widget

    Embeddable chat widget for websites that captures leads and connects to chatbot workflows

  • Chat Blaster

    Broadcast messaging tool for sending bulk messages to Messenger subscriber lists

  • Lead Generation Tools

    Landing pages, comment auto-responders, and opt-in tools to grow messaging contact lists

Key features

Multi-channel chatbot automation (Messenger, Instagram, SMS, Web)OmniChat unified messaging inboxNo-code chatbot builder with drag-and-drop interfaceComment auto-reply for Facebook and Instagram postsDrip campaign sequences across messaging channelsLead magnet delivery via chatContact list segmentation and taggingNative integrations with CRMs and marketing toolsChat blast broadcasting to subscriber listsAnalytics and conversation reporting

Use cases

Automated lead generation via Facebook Messenger and Instagram DMsE-commerce customer support and order notifications via chatEvent registration and webinar promotion through chatbot flowsSMS drip campaigns for nurturing prospectsComment-to-Messenger campaigns for social media engagementAgency client chatbot management across multiple accountsAbandoned cart recovery via Messenger or SMS

Customer segments

Digital marketing agenciesE-commerce businessesSmall and medium-sized businessesContent creators and influencersB2B marketersCoaches and consultants

Tech & specs

Technology stack

Facebook Messenger APIInstagram Graph APITwilio (SMS infrastructure)Zapier integrationsJavaScript web chat widgetCloud-based SaaS infrastructure

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Corporate history
  1. 2017 · Founded
  2. Year unknown
See integrations with MobileMonkey (10)

Explore further

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