Privacy-first mobile attribution and marketing analytics platform that provides unified measurement across web and app channels with advanced fraud prevention and incrementality testing capabilities.
Last updated Feb 11, 2026 by AI Enrichment
Regional leader in Asia-Pacific mobile attribution with growing global presence
Airbridge is a mobile measurement and attribution platform that provides unified marketing analytics and attribution solutions for mobile apps and web. Founded in South Korea, the company offers cross-channel attribution, incrementality measurement, and marketing analytics tools designed to help mobile-first businesses optimize their user acquisition and retention strategies. Airbridge competes in the mobile measurement partner (MMP) space, positioning itself as a privacy-first alternative to traditional attribution platforms. The platform has gained particular traction in the Asian market, especially in South Korea, Japan, and Southeast Asia, while expanding its presence globally. Airbridge differentiates itself through its focus on privacy-compliant measurement solutions in the post-IDFA era, offering features like probabilistic and deterministic attribution, fraud prevention, and deep linking capabilities. The company serves mobile app developers, gaming companies, e-commerce platforms, and digital marketers who need comprehensive attribution and analytics across multiple channels and platforms.
Cross-platform attribution tracking for iOS and Android apps with support for SKAdNetwork and privacy-compliant measurement
Web-to-app and web conversion tracking with unified user journey analytics
Tools to measure true incremental lift from marketing campaigns
Real-time fraud detection and prevention for mobile advertising
Deferred deep linking and universal links for seamless user experiences
Advanced audience building and segmentation for retargeting campaigns