AdTech M&A in 2012

6 acquisitions, mergers, IPOs and funding rounds reshaping AdTech in 2012, tracked by ATDb.

• Oracleacquired
  E
  Eloqua$871M2012-12-20
• Salesforceacquired
  B
  Buddy Media$689M2012-08-13
• Oracleacquired
  V
  Vitrue$300M2012-05-23
• Facebookwent public (IPO)2012-05-18
• Y
  Yelpwent public (IPO)2012-03-02
• Brightcovewent public (IPO)2012-02-17