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Explore technology companies in our intelligence database
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Manthan
Manthan is a leading enterprise analytics and artificial intelligence solutions provider that specializes in serving the retail and consumer goods industries. The company has established itself as a strategic technology partner for retailers and consumer brands seeking to harness the power of data science, machine learning, and predictive analytics to drive business transformation. Manthan's comprehensive platform processes vast amounts of transactional, behavioral, and operational data to deliver actionable insights that enable clients to optimize merchandising strategies, personalize customer experiences, improve supply chain efficiency, and maximize revenue performance across both physical and digital channels. The company's solution portfolio encompasses advanced capabilities in customer intelligence, demand forecasting, price optimization, inventory management, and marketing analytics. By combining sophisticated machine learning algorithms with domain-specific expertise in retail operations, Manthan enables businesses to move from descriptive analytics to prescriptive recommendations that drive measurable business outcomes. The platform is designed for enterprise-scale deployment, offering both cloud-based and on-premise options that integrate seamlessly with existing retail technology infrastructure including POS systems, e-commerce platforms, CRM solutions, and ERP systems. Manthan serves a diverse global client base ranging from specialty retailers and regional chains to multinational consumer brands, helping organizations compete effectively in an increasingly data-driven and digitally-disrupted marketplace.
Founded 2003acquired201-500 employeesTier Bacquired
Kentico Kontent
Kentico Kontent (now known as Kontent.ai following a 2022 rebrand) is a cloud-native headless Content Management System (CMS) that empowers organizations to manage and deliver content across multiple digital channels through an API-first architecture. The platform emerged from Kentico Software, a well-established CMS provider founded in 2004, with Kentico Kontent representing the company's strategic evolution into the modern headless CMS market. By decoupling content creation from presentation layers, Kentico Kontent enables developers to build flexible digital experiences using their preferred frameworks while providing content creators with an intuitive, collaborative editing environment. The platform serves mid-market and enterprise organizations across various industries including e-commerce, media, healthcare, and financial services, particularly those managing complex multi-channel content strategies. Kentico Kontent's architecture supports omnichannel content delivery to websites, mobile applications, digital signage, IoT devices, and emerging platforms, making it a strategic choice for organizations undergoing digital transformation. The company has established itself as a significant player in the headless CMS market, competing against both pure-play headless providers and traditional CMS vendors expanding into the headless space. With a strong presence in North America and Europe, Kentico Kontent has built a reputation for combining enterprise-grade capabilities with developer-friendly APIs and comprehensive content modeling tools that support sophisticated content workflows and governance requirements.
Founded 2017venture-backed51-200 employeesTier B
Forestry.io
Forestry.io operates as a Git-based content management system (CMS) provider specializing in headless CMS solutions for modern web development teams. The platform serves as a bridge between developer-centric workflows and content editor needs, offering a visual editing interface that sits atop Git repositories. This architecture allows non-technical content teams to manage website content through an intuitive WYSIWYG editor while developers maintain full version control and infrastructure-as-code practices. The company targets organizations adopting Jamstack architecture and static site generation methodologies, positioning itself as an essential tool for teams seeking to modernize their content management workflows without sacrificing developer control or content editor usability. Forestry.io's platform integrates seamlessly with popular static site generators including Hugo, Jekyll, Gatsby, and Next.js, enabling developers to maintain their preferred development frameworks while providing content teams with a familiar CMS experience. The Git-backed architecture ensures all content changes are versioned, auditable, and reversible, addressing common pain points in traditional database-driven CMS platforms. By storing content as files in Git repositories rather than databases, Forestry.io enables teams to leverage existing development workflows, continuous integration pipelines, and deployment processes. This approach has resonated particularly well with digital agencies, SaaS companies, and enterprise development teams who prioritize performance, security, and developer experience in their content management infrastructure.
Founded 2017seed11-50 employeesTier Cacquired
Conga
Conga is an enterprise software company that has established itself as a leading provider of revenue lifecycle management and digital document transformation solutions. The company's comprehensive platform addresses critical business needs across the entire revenue operations spectrum, from initial quote generation through contract execution and renewal management. By combining configure-price-quote (CPQ) functionality, contract lifecycle management (CLM), document generation, and e-signature capabilities into a unified ecosystem, Conga enables organizations to eliminate fragmented workflows and accelerate their revenue processes while maintaining compliance and accuracy. The platform serves mid-market to enterprise organizations across diverse industries including technology, financial services, healthcare, manufacturing, and professional services. Conga's solutions are designed to integrate seamlessly with leading CRM platforms such as Salesforce, enabling users to generate sophisticated documents, proposals, quotes, and contracts directly within their existing business systems. This deep integration capability reduces context-switching and ensures data consistency across the revenue lifecycle. The company's approach to revenue operations automation has positioned it as a strategic partner for organizations undergoing digital transformation initiatives, particularly those seeking to eliminate manual, error-prone processes that contribute to revenue leakage and extended deal cycles. Through its comprehensive suite of tools, Conga helps organizations improve operational efficiency, enhance customer experiences, and gain better visibility into their revenue operations.
Founded 2006private-equity-backed501-1000 employeesTier Bacquired
Certona
Certona is an enterprise-level personalization and recommendation platform provider that specializes in delivering tailored digital experiences for e-commerce retailers and brands. The company's technology leverages advanced machine learning algorithms and real-time behavioral data to provide individualized product recommendations, content personalization, and predictive merchandising across multiple digital touchpoints. By processing millions of customer interactions daily, Certona's platform enables retailers to understand individual preferences, predict purchase intent, and optimize product discovery experiences in real-time across web, mobile, email, and other digital channels. Certona serves mid-market to enterprise retailers across various verticals including fashion, electronics, home goods, and specialty retail. The platform is designed to increase conversion rates, average order values, and customer lifetime value by delivering contextually relevant experiences throughout the customer journey. Certona's solution integrates seamlessly with existing e-commerce platforms, marketing automation tools, and content management systems to provide a unified personalization layer that enhances the overall customer experience and drives measurable business outcomes for retail organizations.
Founded 2003acquired51-200 employeesTier Cacquired
Factual
Factual is a leading location data and intelligence platform that provides businesses with accurate, comprehensive location-based data to drive strategic decision-making across multiple industries. The company has built its reputation on aggregating, validating, and enriching location data from diverse sources to create robust datasets encompassing points of interest, business listings, demographic information, and geospatial intelligence. Through advanced data processing algorithms and machine learning techniques, Factual enables organizations to enhance their applications, improve targeting capabilities, and gain deeper insights into consumer behavior patterns. The platform serves a wide range of industries including advertising technology, retail, financial services, real estate, and mobile application development. Factual's data infrastructure supports critical use cases such as location-based advertising, store localization, fraud detection, market analysis, and customer segmentation. With its API-driven approach, the company provides seamless integration capabilities that allow clients to incorporate high-quality location data directly into their existing systems and workflows. Factual's commitment to data accuracy, freshness, and scalability has positioned it as a trusted partner for enterprises seeking to leverage location data as a competitive advantage in an increasingly mobile and location-aware digital landscape.
Founded 2008acquired51-200 employeesTier Bacquired
Zaloni
Zaloni is an enterprise data management software company that specializes in data lake governance, cataloging, and orchestration solutions for large-scale organizations. The company's comprehensive platform addresses the critical challenges enterprises face when implementing modern data lake architectures, including metadata management, data lineage tracking, access control, and self-service data discovery. Zaloni's solutions enable data engineers, data scientists, and business analysts to collaborate effectively while maintaining proper governance controls, data quality standards, and regulatory compliance across complex data ecosystems. Serving enterprise clients across financial services, healthcare, telecommunications, and retail industries, Zaloni helps organizations unlock the value of their big data investments through automated data ingestion, quality validation, and policy enforcement capabilities. The platform integrates seamlessly with major cloud providers including AWS, Azure, and Google Cloud, as well as big data technologies such as Hadoop, Spark, and various data warehouse solutions. By bridging the gap between traditional data management approaches and modern big data architectures, Zaloni enables enterprises to accelerate their data lake initiatives while reducing operational risk and ensuring enterprise-grade security and compliance standards for advanced analytics, machine learning, and artificial intelligence use cases.
Founded 2012acquired51-200 employeesTier Cacquired
Groove
Groove is a sales engagement platform designed to empower B2B sales teams with sophisticated tools for streamlining outreach, automating workflows, and optimizing customer interactions throughout the entire sales cycle. The platform functions as a centralized command center for managing multi-channel communication across email, phone, and social media, enabling sales professionals to orchestrate complex engagement sequences while maintaining personalized touchpoints with prospects and customers. By integrating intelligent automation with comprehensive analytics capabilities, Groove reduces the administrative burden on sales representatives, allowing them to focus on high-value relationship building and strategic selling activities. The platform addresses the increasing complexity of modern B2B sales processes by seamlessly integrating with existing CRM systems, particularly Salesforce, to provide a unified view of customer interactions and pipeline health. Groove's core value proposition centers on improving sales productivity through workflow automation, enhancing engagement effectiveness through data-driven insights, and increasing conversion rates through optimized multi-touch cadences. Sales teams leveraging Groove benefit from real-time visibility into performance metrics, automated activity logging, improved response rates, and actionable intelligence that informs strategic decision-making and drives continuous improvement in sales outcomes across the organization.
Founded 2014acquired51-200 employeesTier Cacquired
Butter CMS
Butter CMS is a headless content management system (CMS) provider that delivers API-first content infrastructure for modern digital experiences. Founded to address the limitations of traditional monolithic CMS platforms, Butter CMS enables developers and content teams to manage and deliver content across multiple channels including websites, mobile applications, IoT devices, and digital signage. The platform's architecture separates content management from presentation, providing organizations with the flexibility to deliver content to any frontend framework or device while maintaining a user-friendly interface for non-technical content creators. The company serves a diverse client base ranging from startups to enterprise organizations seeking scalable, flexible content management solutions without the complexity of traditional systems. Butter CMS emphasizes rapid implementation and developer experience, supporting modern development workflows including JAMstack architectures, React, Vue.js, Angular, and other popular frameworks. The platform's API-first approach allows development teams to integrate content management capabilities into existing applications with minimal friction, while empowering marketing teams to manage content independently through an intuitive dashboard. Positioned in the rapidly expanding headless CMS market, Butter CMS competes by offering a balance between developer flexibility and marketer usability. The platform addresses the growing demand for omnichannel content strategies as organizations shift toward microservices architectures and distributed content delivery models. With features including content modeling, media management, localization support, and webhooks for workflow automation, Butter CMS provides the infrastructure necessary for businesses to build fast, secure, and scalable digital experiences across all customer touchpoints.
venture-backed11-50 employeesTier C
Botkit
Botkit is an open-source development framework that has established itself as a significant player in the conversational AI and chatbot development space. The platform provides developers with a comprehensive toolkit for building sophisticated chatbots and messaging applications that can operate seamlessly across multiple communication platforms including Slack, Microsoft Teams, Facebook Messenger, Twilio, and other popular messaging channels. By abstracting the complexities of different messaging APIs and providing a unified development interface, Botkit enables developers to focus on conversation design, user experience, and business logic rather than wrestling with platform-specific implementation details. The framework supports both simple rule-based conversational flows and advanced AI-powered conversational agents that leverage natural language processing capabilities. Botkit's modular architecture allows for seamless integration with various NLP services such as IBM Watson, Microsoft LUIS, Dialogflow, and others, as well as databases and enterprise systems. This flexibility makes it suitable for a wide range of applications, from customer service automation and sales assistants to internal workflow tools and employee engagement bots. As an open-source project, Botkit has cultivated a vibrant developer community that contributes to its ongoing evolution, maintains extensive documentation, and shares example implementations and best practices. Botkit was originally developed by Howdy.ai and gained significant traction in the developer community for its ease of use and comprehensive feature set. The framework's popularity grew particularly during the chatbot boom of the mid-to-late 2010s, when businesses across industries began exploring conversational interfaces as a new channel for customer engagement. The platform's extensibility and support for multiple messaging platforms have made it a popular choice among developers and enterprises building conversational interfaces for businesses of all sizes, from startups to Fortune 500 companies.
Founded 2016acquiredintegrated into Microsoft employeesTier Bacquired
Vidnami
Vidnami is a cloud-based video creation and marketing platform designed to democratize professional video production for businesses, content creators, and digital marketers. The platform leverages automation technology and artificial intelligence to transform the traditionally complex video editing process into a streamlined, user-friendly experience that enables users without technical expertise to produce high-quality marketing videos, social media content, and educational materials in minutes rather than hours. With an extensive library of templates, stock media assets, automated scene generation, and text-to-video capabilities, Vidnami addresses the critical demand for scalable video content production in today's digital-first marketing environment. The platform primarily serves digital marketers, social media managers, entrepreneurs, small to medium-sized businesses, online course creators, and marketing agencies who require consistent video output to maintain competitive presence across multiple channels including YouTube, Facebook, Instagram, and other social platforms. Vidnami's value proposition centers on dramatically reducing production time and costs while maintaining professional quality standards through integrated marketing best practices such as attention-grabbing hooks, strategic call-to-action placement, and platform-specific formatting. As video content continues to dominate digital engagement metrics and consumer attention, Vidnami positions itself as an essential tool for resource-constrained organizations seeking to compete effectively in the attention economy without investing in expensive production equipment, specialized personnel, or lengthy post-production processes.
Founded 2016acquired11-50 employeesTier Cdiscontinued
Chorus.ai
Chorus.ai is a leading conversation intelligence platform that leverages artificial intelligence and machine learning to revolutionize how sales organizations capture, analyze, and derive insights from customer interactions. The platform automatically records, transcribes, and analyzes sales calls, video conferences, and meetings across multiple communication channels, transforming unstructured conversation data into actionable intelligence that drives revenue performance. By providing deep visibility into customer conversations, Chorus.ai enables sales teams to identify winning behaviors, replicate successful strategies, and coach representatives based on objective data rather than subjective assessments. The platform serves as a critical bridge between traditional CRM systems and the actual voice of the customer, analyzing conversation patterns, tracking competitor mentions, identifying objections, measuring talk-to-listen ratios, and surfacing key moments that impact deal outcomes. Chorus.ai is particularly valuable for B2B sales organizations with complex, multi-stakeholder sales cycles where understanding nuanced customer needs and refining sales messaging can significantly impact win rates. The solution creates a centralized repository of institutional knowledge, enabling best practice sharing across distributed teams and accelerating new hire onboarding through access to successful call recordings and targeted coaching resources. As part of the rapidly expanding conversation intelligence market, Chorus.ai addresses the critical need for revenue organizations to move beyond anecdotal feedback and leverage data-driven insights from actual customer conversations. The platform supports the modern reality of remote and distributed sales teams by ensuring that valuable customer insights are captured, analyzed, and made accessible across the organization, ultimately helping companies improve forecast accuracy, reduce ramp time for new hires, and increase overall sales effectiveness.
Founded 2015acquired51-200 employeesTier Bacquired
Episerver
Episerver is a prominent digital experience platform (DXP) provider that enables enterprises and mid-market organizations to deliver personalized, omnichannel customer experiences across multiple digital touchpoints. The platform integrates content management system (CMS), digital commerce, and marketing automation capabilities into a unified solution, allowing brands to create, manage, and optimize digital experiences for web, mobile, and emerging channels. With a focus on both B2B and B2C business models, Episerver serves diverse industries including retail, financial services, healthcare, manufacturing, and technology sectors. Built on a modular architecture, Episerver's platform allows organizations to adopt capabilities incrementally based on their digital maturity and specific business requirements. The solution features advanced personalization engines, AI-driven product recommendations, comprehensive analytics, and experimentation tools that help businesses understand customer behavior and deliver contextually relevant experiences throughout the customer journey. The platform is designed to support complex commerce scenarios, multi-site and multi-brand management, and global deployments with localization capabilities. Episerver was acquired by Insight Partners and later merged with Insite Software, eventually rebranding to Optimizely in 2021, consolidating its position as a leader in the digital experience and experimentation space.
Founded 1994acquired501-1000 employeesTier Bacquired
RichRelevance
RichRelevance is an enterprise-level personalization and recommendation platform provider that has established itself as a significant player in the e-commerce personalization space. The company specializes in delivering sophisticated, AI-powered personalization solutions that enable retailers and consumer brands to create tailored digital experiences across multiple customer touchpoints. By leveraging advanced machine learning algorithms and real-time behavioral analytics, RichRelevance processes billions of customer interactions to generate intelligent product recommendations, personalized search results, and individualized content that drives measurable business outcomes. The platform serves mid-market to enterprise-level organizations across diverse retail verticals including fashion, electronics, home goods, and specialty retail. RichRelevance's technology stack integrates seamlessly with existing e-commerce platforms, content management systems, and marketing automation tools, providing a comprehensive personalization layer that enhances customer experiences across web, mobile, email, and in-store environments. The company's solutions are designed to increase key performance metrics such as conversion rates, average order values, and customer lifetime value through data-driven personalization strategies that adapt to individual customer preferences and contextual signals in real-time.
Founded 2006acquired201-500 employeesTier Bacquired
Skyvia
Skyvia is a cloud-based data integration platform that provides comprehensive solutions for connecting, synchronizing, and managing data across multiple cloud applications, databases, and data warehouses. The platform is designed to democratize data integration by offering powerful ETL (Extract, Transform, Load) capabilities through an intuitive, web-based interface that requires minimal coding knowledge. Skyvia serves organizations of all sizes, from small businesses to enterprise clients, enabling them to eliminate data silos, automate data workflows, and maintain consistent, reliable data across their entire technology ecosystem. The platform distinguishes itself through its all-in-one approach to data management, combining data integration, backup, query, and connectivity tools in a unified solution. Skyvia's visual data mapping interface allows non-technical users to configure complex data synchronization scenarios, while advanced SQL query capabilities and customization options satisfy the requirements of technical teams. The company has positioned itself as a cost-effective alternative to traditional enterprise integration platforms, leveraging cloud-native architecture to eliminate infrastructure overhead and reduce implementation complexity. With support for hundreds of cloud applications, databases, and data warehouses, Skyvia has established itself as a versatile solution in the rapidly growing iPaaS (Integration Platform as a Service) market.
bootstrap11-50 employeesTier C
Vertebrae
Vertebrae is an enterprise augmented reality (AR) technology company that specializes in delivering immersive 3D and AR solutions for e-commerce and digital marketing applications. The platform empowers brands and retailers to create interactive product visualization experiences that enable customers to view and interact with products in their own physical spaces before making purchase decisions. By leveraging advanced 3D rendering and AR technology, Vertebrae addresses one of the most significant challenges in online retail: the inability for customers to physically interact with products prior to purchase. The company's platform provides end-to-end AR infrastructure including 3D asset management, AR content creation tools, and seamless integration capabilities with existing e-commerce platforms and content management systems. Vertebrae serves a diverse portfolio of brands across multiple verticals including furniture, home decor, fashion, beauty, and consumer electronics. The solution is designed to be accessible to marketing and e-commerce teams without requiring deep technical expertise, democratizing AR technology adoption across the retail sector. By implementing Vertebrae's AR experiences, brands typically see measurable improvements in key metrics including reduced product return rates, increased customer engagement time, higher conversion rates, and enhanced brand differentiation in competitive markets. The company's technology stack supports both web-based and mobile AR experiences, ensuring broad accessibility across consumer devices without requiring specialized app downloads in many use cases.
Founded 2016series-a11-50 employeesTier Bacquired
Leadfeeder
Leadfeeder is a B2B software-as-a-service company that specializes in website visitor identification and lead generation solutions for sales and marketing teams. The platform transforms anonymous website traffic into actionable business intelligence by identifying companies visiting a website, tracking their browsing behavior, and providing detailed insights into prospect intent. By leveraging IP tracking technology combined with comprehensive business databases, Leadfeeder enables organizations to understand which companies are researching their products or services before any direct contact is made, effectively turning website analytics into a proactive sales tool. The company serves B2B organizations ranging from small businesses to enterprise-level corporations across various industries including technology, professional services, manufacturing, and SaaS. Leadfeeder's solution addresses a fundamental challenge in digital marketing: the vast majority of website visitors leave without filling out contact forms or identifying themselves. By revealing these anonymous visitors and integrating seamlessly with popular CRM and sales engagement platforms, Leadfeeder creates an efficient workflow for lead qualification, prioritization, and nurturing. The platform provides detailed information including company name, industry, employee count, visit frequency, pages viewed, and time spent on site, enabling sales teams to reach out with context and timing advantages. With a strong emphasis on GDPR compliance and data privacy standards, Leadfeeder has established itself as a trusted solution in the competitive website intelligence and account-based marketing technology landscape.
Founded 2012acquired51-200 employeesTier Cacquired
Bluedot
Bluedot is a specialized location technology platform that provides enterprise-grade geolocation and proximity detection solutions for mobile customer engagement. The company's core offering centers on highly accurate, battery-efficient location services that enable businesses to create contextual, location-triggered experiences within their mobile applications. Through SDK integration and sophisticated location intelligence tools, Bluedot empowers organizations to detect customer arrivals, coordinate curbside pickups, send proximity-based notifications, and orchestrate personalized mobile interactions based on real-time location data. The platform addresses critical challenges in the omnichannel retail and service delivery landscape, where businesses require precise location awareness to deliver frictionless customer experiences. Bluedot's technology differentiates itself through its focus on three key pillars: pinpoint accuracy in location detection, minimal battery consumption to preserve user experience, and robust privacy compliance to meet evolving regulatory requirements. The company serves a diverse range of industries including quick-service restaurants (QSR), retail, hospitality, financial services, and logistics, enabling use cases such as drive-thru optimization, contactless pickup coordination, store arrival notifications, and location-based loyalty programs. By providing developers with easy-to-integrate SDKs and businesses with actionable location intelligence, Bluedot has positioned itself as a critical infrastructure provider in the mobile-first customer engagement ecosystem.
series-a51-200 employees
Zaius
Zaius is a specialized customer data platform (CDP) and marketing automation solution purpose-built for business-to-consumer e-commerce companies. The platform addresses a critical need in the online retail sector by unifying fragmented customer data from multiple touchpoints—including website interactions, email engagement, mobile app usage, and purchase transactions—into comprehensive, actionable customer profiles. By consolidating these data streams, Zaius enables e-commerce marketers to move beyond basic segmentation and deliver sophisticated, personalized marketing experiences across email, mobile, and web channels in real-time. What distinguishes Zaius in the crowded martech landscape is its vertical-specific focus on e-commerce. Rather than offering a generalized CDP solution, Zaius has built its platform architecture, feature set, and integration ecosystem specifically around the needs of online retailers. The platform comes equipped with pre-built integrations for major e-commerce platforms like Shopify, Magento, and BigCommerce, along with purpose-designed features addressing common retail challenges such as cart abandonment recovery, customer lifetime value optimization, post-purchase engagement, and intelligent product recommendations. This specialization allows Zaius to offer deeper functionality for e-commerce use cases compared to horizontal CDP solutions. Zaius serves mid-market to enterprise e-commerce brands that are looking to consolidate their marketing technology stack and eliminate the data silos that typically exist between e-commerce platforms, email service providers, analytics tools, and advertising systems. The platform combines the data unification capabilities of a CDP with native marketing automation tools, enabling marketers to not only collect and organize customer data but also activate it immediately for campaign orchestration, behavioral triggering, and lifecycle marketing—all without requiring extensive technical resources or data engineering support.
Founded 2015acquired51-200 employeesacquired
DigiTrust
DigiTrust operates as a specialized technology provider in the digital advertising infrastructure space, delivering tag management solutions that address the critical intersection of marketing technology efficiency and privacy compliance. The company's platform serves as a centralized control system for managing the complex ecosystem of marketing tags, tracking pixels, and third-party scripts that power modern digital advertising campaigns. As privacy regulations continue to evolve globally, DigiTrust has positioned itself as an essential partner for organizations seeking to maintain advertising effectiveness while ensuring full compliance with GDPR, CCPA, and emerging data protection frameworks. The platform targets publishers, advertisers, agencies, and marketing technology teams who struggle with the operational complexity of deploying and maintaining multiple advertising tags across their digital properties. By providing a unified interface for tag deployment, real-time monitoring, and consent management integration, DigiTrust eliminates the bottleneck of requiring developer resources for every tag modification. The solution emphasizes transparency, user consent management, and performance optimization, ensuring that organizations can execute their digital marketing strategies without compromising page load speeds or regulatory compliance. DigiTrust's focus on privacy-first tag management reflects the broader industry shift toward responsible data practices and user-centric advertising technologies.
Founded 2017consortium-funded11-50 employeesdefunct
ThePlatform
ThePlatform is an enterprise-grade online video platform (OVP) provider that delivers comprehensive video management, publishing, and monetization solutions to major media companies, broadcasters, and content distributors worldwide. The platform serves as critical digital infrastructure for organizations managing large-scale video operations, offering end-to-end capabilities including content ingestion, transcoding, metadata management, digital rights management, dynamic ad insertion, and multi-platform distribution. ThePlatform's architecture is designed to handle mission-critical workflows for clients requiring enterprise-level reliability, security, and performance at scale. The company positions itself as a strategic technology partner for media organizations undergoing digital transformation, supporting the industry's shift from traditional broadcast to streaming and on-demand content delivery. ThePlatform's client base typically includes television networks, cable operators, premium content publishers, and digital media companies that require sophisticated tools to manage extensive video libraries, monetize content across multiple channels, and gain actionable insights through advanced analytics. The platform's ability to integrate with existing media workflows and third-party technologies makes it particularly valuable for organizations with complex technical ecosystems and demanding operational requirements. Note: ThePlatform was acquired by Comcast in 2006 and subsequently became part of NBC Universal. In 2020, Comcast announced the discontinuation of ThePlatform services, with operations winding down through 2021 as clients migrated to alternative solutions. The platform had been a pioneering force in online video management for over a decade before its eventual phase-out.
Founded 2001acquired201-500 employeesdiscontinued
Pathmatics
Pathmatics is a leading digital marketing intelligence platform that provides comprehensive advertising transparency and competitive analysis solutions for enterprise brands, advertising agencies, and digital publishers. The company has established itself as a critical resource for marketing professionals seeking to understand the competitive advertising landscape through its proprietary technology that tracks, analyzes, and reports on digital advertising campaigns across multiple channels including display, video, social media, and native advertising formats. By leveraging advanced data collection methodologies, machine learning algorithms, and computer vision technology, Pathmatics delivers actionable insights into competitor advertising strategies, creative executions, media spend patterns, and publisher relationships. The platform aggregates billions of advertising impressions across the digital ecosystem, providing users with both real-time and historical advertising data that powers strategic planning, competitive positioning, and media investment optimization. Pathmatics serves marketing intelligence teams across various industries including retail, financial services, automotive, telecommunications, and consumer packaged goods, enabling them to benchmark performance against industry standards, identify emerging market trends, and make data-driven decisions about their advertising investments. The company's technology stack combines sophisticated web crawling capabilities, proprietary algorithms, and data visualization tools to deliver comprehensive visibility into the digital advertising landscape. Pathmatics has positioned itself as an essential tool for modern marketing organizations that require competitive intelligence to inform their advertising strategies. The platform's ability to provide estimated media expenditures, ad placement analysis, messaging strategy insights, and creative performance metrics has made it a valuable asset for agencies managing multiple client portfolios and brands seeking to optimize their marketing ROI. Through continuous innovation in data collection and analysis methodologies, Pathmatics maintains its position as a trusted source of advertising intelligence in an increasingly complex digital marketing ecosystem.
Founded 2011acquired51-200 employees
Webtrekk
Webtrekk is a European analytics and Customer Data Platform (CDP) provider that has established itself as a leading solution for privacy-compliant data management and marketing analytics. Founded in Germany, the company specializes in helping organizations collect, unify, and activate customer data while maintaining strict adherence to European data protection regulations, particularly GDPR. Webtrekk's platform combines web analytics, mobile app tracking, and customer data platform capabilities into a unified system that enables marketers and data analysts to make data-driven decisions without compromising on privacy standards. The company serves enterprise and mid-market clients across various industries including e-commerce, media, finance, and telecommunications, providing them with tools to understand customer journeys, optimize marketing campaigns, and deliver personalized experiences. With a strong focus on data sovereignty and regulatory compliance, Webtrekk has positioned itself as a privacy-first alternative to global analytics platforms like Google Analytics and Adobe Analytics. The platform's emphasis on first-party data collection, consent management, and transparent data processing has made it particularly appealing to European organizations that prioritize customer privacy and regulatory compliance. Webtrekk's solution architecture allows businesses to maintain full control over their customer data while leveraging advanced analytics and segmentation capabilities to drive marketing effectiveness and customer engagement.
Founded 2004acquired51-200 employeesacquired
Piano Analytics
Piano Analytics is an enterprise-grade digital analytics and tag management platform that serves as a core component of Piano's comprehensive digital experience suite. The platform provides organizations with sophisticated tools for measuring, analyzing, and optimizing user engagement across web and mobile properties. Designed specifically for data-intensive enterprises, Piano Analytics combines real-time data collection, advanced segmentation capabilities, and integrated tag management into a unified solution that enables marketing teams, product managers, and data analysts to make informed, data-driven decisions while maintaining strict compliance with global privacy regulations including GDPR and CCPA. The platform distinguishes itself in the crowded analytics market through its emphasis on data ownership, privacy-first architecture, and granular control over data collection and processing. Piano Analytics serves a diverse client base spanning media publishers, e-commerce platforms, financial services institutions, and enterprise organizations that require sophisticated measurement capabilities beyond traditional web analytics solutions. With particular strength in European markets where data sovereignty and regulatory compliance are paramount, the platform offers customizable dashboards, flexible data models, and robust API access that allows organizations to integrate analytics insights throughout their technology ecosystem. The tag management component accelerates implementation by enabling non-technical users to deploy and manage tracking codes without extensive developer resources, reducing time-to-value and technical overhead.
growth-stage201-500 employees