Conga automates and connects the entire revenue lifecycle from quote to cash, enabling businesses to streamline commercial operations, accelerate deal cycles, and maximize revenue through integrated document generation, CPQ, CLM, and contract management solutions.
Last updated Apr 19, 2026 by AI Enrichment
Leading provider of revenue lifecycle management and document automation solutions with strong Salesforce ecosystem presence
Conga is a revenue lifecycle management platform that helps businesses automate and optimize their commercial operations from quote to cash. The company provides a comprehensive suite of solutions including document generation, contract lifecycle management (CLM), configure-price-quote (CPQ), and e-signature capabilities. Conga's platform integrates with major CRM systems like Salesforce to help organizations streamline their revenue operations, reduce manual processes, and improve deal velocity. Conga was acquired by Thoma Bravo, a private equity firm, in 2021 and continues to operate as a distinct brand serving thousands of customers globally. The company has grown through strategic acquisitions, including Apttus (a major CPQ and CLM provider) in 2020, which significantly expanded its revenue operations capabilities. Conga serves enterprise and mid-market customers across various industries including technology, manufacturing, financial services, and healthcare. While Conga is not strictly an AdTech company, it operates in the broader MarTech and revenue operations space, providing tools that support commercial processes and revenue generation. The platform focuses on automating complex business processes related to contracts, proposals, quotes, and agreements, helping organizations improve efficiency and revenue outcomes.
Document generation and automation solution that creates complex documents, presentations, and reports from CRM data
Configure-price-quote solution for creating accurate quotes and proposals with guided selling capabilities
Contract lifecycle management platform for creating, negotiating, executing, and managing contracts
E-signature solution for secure digital signing of documents and contracts
Data management tool for bulk editing and updating CRM records
Workflow automation platform for streamlining complex business processes across the revenue lifecycle
Comprehensive platform integrating all Conga solutions for end-to-end revenue operations management