Companies

Yottaa was a website performance optimization and eCommerce acceleration platform that was acquired by Akamai Technologies in 2021.

YouTube's dedicated gaming content platform offering live streaming, video-on-demand, and community features for gaming creators and audiences.

AI system design studio acquired by R/GA July 2025 — R/GA's first acquisition since carving out of IPG to Truelink Capital. Integrated as R/GA's in-house AI capability; founders include former Google AI design talent. Sources: Adweek + Ad Age.

Athena Studio was an AI-powered creative optimization platform that helped advertisers automate and scale personalized ad creative production.

Aweber is an email marketing and automation platform that helps businesses of all sizes grow their email lists and engage with their subscribers.

Seattle social-media agency founded 2007, acquired by Deloitte Digital Oct 21 2013. Folded into Deloitte Digital; brand sunset. Sources: PR Newswire + Ad Age + GeekWire.

Git-based source code repository hosting service for software development teams, offering code collaboration and CI/CD tools.

Boston Consulting Group is a global management consulting firm that provides advisory services to companies in the AdTech Platform space, helping them navigate the complex digital advertising landscape.

CleverTap is a customer engagement and retention platform that helps businesses personalize their interactions with customers across multiple channels, including mobile apps, websites, and email.

Descript is an AI-powered audio and video editing platform that allows users to edit audio and video content by editing the transcript.

Facebook Video Ads is Meta's native video advertising format on Facebook, running across in-feed, in-stream, Stories, and Reels placements within the unified Meta Ads platform.

A customer analytics and engagement platform that helps businesses track, analyze, and optimize customer behavior throughout the entire customer lifecycle.

Leanplum is a mobile marketing platform that enables personalized multi-channel engagement through A/B testing, push notifications, in-app messaging, and lifecycle automation — acquired by CleverTap in 2022.

Mojeek is a privacy-focused search engine with its own independent web crawler and index, offering an alternative to mainstream search engines.

QuickFrame is a video creation platform that connects brands with vetted creators to produce high-quality video content at scale for advertising and marketing campaigns.

E-commerce software provider specializing in tools and advertising solutions for Amazon sellers to optimize their marketplace performance.

SoftBank Group is a strategic investment holding company that conducts investment activities directly and through its subsidiaries, though its operating businesses span mobile services, broadband, advertising, and media-related services.

Sparkhouse is a creative production and content studio specializing in video production, branded content, and digital media for advertising and marketing campaigns.

TikTok Now was ByteDance's short-lived BeReal clone that prompted users to share simultaneous front-and-back camera snapshots daily, discontinued in June 2023 after less than a year of operation.

Truelink Capital is a Los Angeles-based private equity firm focused on lower-middle-market services and technology investments. Led the management buyout of R/GA from IPG in March 2025 (with $50M innovation fund commitment).

Waterline Data was a data catalog and governance platform provider that used machine learning to automate metadata discovery and data cataloging before being acquired by Hitachi Vantara in 2019.

WeChat is a Chinese super-app offering messaging, social media, mobile payments, and advertising solutions, operated by Tencent.

Algolia is a cloud-based search and discovery platform that helps businesses build fast and relevant search experiences for their websites and mobile applications.

BeReal is an AdTech Platform that provides a social media app that encourages users to share a photo of themselves once a day at a different time each day.