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Brief
Seller Labs

Seller Labs

E-commerce Marketing Technologysellerlabs.com

Helps Amazon sellers maximize their marketplace performance through automated advertising optimization, feedback management, and analytics tools designed specifically for the Amazon ecosystem.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2012
HQ
Athens, Georgia, United States
Parent
Connections
3

At a glance

Employees
51-200
Funding
$10M
Revenue
$10M-$50M
2integrations1corporate family

About

Established provider of Amazon seller optimization tools

Seller Labs is a software company that provides tools and solutions for Amazon sellers to optimize their e-commerce operations and advertising performance. The company offers a suite of products designed to help sellers manage their Amazon businesses more effectively, including advertising optimization, feedback management, and analytics tools. Founded to address the growing needs of Amazon marketplace sellers, Seller Labs has established itself as a significant player in the Amazon seller tools ecosystem. The company operates as a subsidiary of Quartile, a leading e-commerce advertising platform, following its acquisition. Despite this change in ownership, Seller Labs continues to operate as a distinct brand, maintaining its product suite and serving its customer base of Amazon sellers. The platform focuses on helping sellers increase sales, improve product visibility, and manage their Amazon advertising campaigns more efficiently through data-driven insights and automation. Seller Labs serves primarily small to medium-sized businesses selling on Amazon, offering tools that range from PPC optimization to customer feedback management. The company's solutions integrate directly with Amazon's platform, providing sellers with actionable insights and automation capabilities to compete more effectively in the crowded Amazon marketplace.

Business model

SaaS

Target market

SMB

What they offer

  • Scope

    Product research and keyword tool for Amazon sellers to identify opportunities and optimize listings

  • Ignite

    Amazon PPC advertising management and optimization platform with automated bidding

  • Feedback Genius

    Automated email campaign tool for requesting product reviews and seller feedback

  • Quantify

    Analytics and business intelligence tool for tracking Amazon seller metrics

Key features

Amazon PPC campaign automationKeyword research and trackingAutomated review request campaignsCompetitor analysisProfit analytics and reportingListing optimization toolsInventory management insights

Use cases

Amazon PPC campaign management and optimizationProduct research and opportunity identificationAutomated customer feedback collectionCompetitor monitoring and analysisProfit margin tracking and analysisKeyword ranking optimization

Customer segments

Amazon third-party sellersAmazon FBA sellersE-commerce entrepreneursSmall to medium-sized brands on Amazon

Tech & specs

Technology stack

Amazon Advertising APIAmazon MWS/SP-APICloud infrastructure

Deployment

Cloud

API

Limited

Corporate history
  1. 2012 · Founded
Connection details

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