Kroger Precision Marketing
Cincinnati, Ohio, United States · Founded 2017
201-500 employees · KR
Sourced & current · updated Jul 16, 2026Website
Kroger Precision Marketing is the retail media network of The Kroger Co., leveraging first-party customer data from America's largest supermarket chain to deliver targeted advertising solutions.
Where they sit
Stack tier: Ecosystem Services (A)
Attribution & AnalyticsCustomer Data PlatformRetail Media Platform
One of the top 3-5 retail media networks in the U.S., differentiated by grocery-specific first-party purchase data from 60M+ households
Ownership
Parent: The Kroger Co.