Skip to content
Brief

Intersection

Digital Out-of-Home (DOOH) Advertising

Combines smart city infrastructure with premium digital out-of-home advertising inventory in high-traffic urban environments, delivering both public services and brand engagement opportunities.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2015
HQ
New York, New York, United States
Parent
Connections
7

At a glance

Employees
201-500
Funding
$150M
Revenue
$100M-$250M
6integrations1corporate family

About

Leading urban digital out-of-home advertising platform with significant presence in major U.S. transit systems

Intersection is a smart cities and out-of-home advertising technology company that operates digital infrastructure in urban environments across the United States. The company is best known for its LinkNYC kiosks in New York City and IxNTouch digital displays in transit systems, which combine free public Wi-Fi, device charging, wayfinding services, and digital advertising. As a subsidiary of CIVIQ Smartscapes (which acquired the company in 2021), Intersection manages one of the largest digital out-of-home advertising networks in major metropolitan areas, with a particular focus on transit environments including subway stations, bus shelters, and urban streetscapes. Intersection's platform integrates physical infrastructure with digital advertising technology, allowing brands to reach audiences in high-traffic urban locations with programmatic and direct-sold advertising capabilities. The company's assets include thousands of digital screens across cities like New York, Chicago, Philadelphia, and Los Angeles. Beyond advertising, Intersection positions itself as a smart city solutions provider, offering municipalities technology that delivers public services while generating revenue through advertising. The company operates at the intersection of civic infrastructure, digital media, and advertising technology, making it a unique player in the OOH advertising ecosystem.

Business model

Infrastructure & Advertising Platform

Target market

Enterprise

What they offer

  • LinkNYC

    Free public Wi-Fi kiosks with digital advertising displays, device charging, and wayfinding services deployed across New York City

  • IxNTouch

    Interactive digital displays in transit environments offering wayfinding, real-time information, and advertising

  • Transit Digital Displays

    Network of digital advertising screens in subway stations, bus shelters, and transit hubs across major U.S. cities

  • Programmatic DOOH Platform

    Programmatic advertising capabilities for buying and managing campaigns across Intersection's digital out-of-home inventory

Key features

Large-scale urban digital display networkProgrammatic DOOH buying capabilitiesReal-time campaign management and reportingLocation-based audience targetingIntegration of public services with advertisingHigh-traffic transit environment placementsInteractive touchscreen capabilitiesFree public Wi-Fi infrastructure

Use cases

Brand awareness campaigns in urban marketsTransit advertising for commuter audiencesLocation-based retail and restaurant promotionsPublic service announcements and civic messagingEvent and entertainment marketing in metropolitan areasProgrammatic DOOH campaigns targeting urban demographics

Customer segments

National brands and advertisersLocal and regional businessesAdvertising agenciesProgrammatic demand-side platformsMunicipal governmentsTransit authorities

Tech & specs

Technology stack

Digital signage content management systemsProgrammatic advertising platformsWi-Fi infrastructure technologyReal-time analytics and reporting toolsCloud-based ad serving platforms

Security & compliance

GDPRCCPAPrivacy Shield frameworks

Deployment

Cloud

API

Limited

Corporate history
  1. 2015 · Founded
See integrations with Intersection (6)

Explore further

2 views