Intersection

Leading urban digital out-of-home advertising network operator in major U.S. metropolitan markets

Intersection is a leading smart cities technology and out-of-home (OOH) media company that operates digital advertising networks across urban environments. The company manages large-scale digital displays on transit systems, bus shelters, kiosks, and other street furniture in major metropolitan areas. Founded through the merger of Control Group and Titan in 2015, Intersection combines location-based advertising with smart city infrastructure, providing both advertising inventory and public services like free Wi-Fi and wayfinding through its LinkNYC kiosks and other urban technology platforms. The company operates extensive digital out-of-home advertising networks in major markets including New York City, Chicago, Philadelphia, and London. Intersection's platform enables advertisers to reach audiences in high-traffic urban locations with programmatic and direct-sold digital advertising. The company differentiates itself by integrating advertising with civic infrastructure and public amenities, creating a unique value proposition that combines commercial media with public service delivery. Intersection was acquired by Firefly in 2022, bringing together complementary DOOH capabilities. The company serves major brands and agencies seeking premium urban audiences through contextually relevant, location-based advertising in transit and street-level environments.