Broadsign

Broadsign is a leading provider of digital out-of-home (DOOH) advertising technology, serving as a critical player in the AdTech ecosystem. The company's core offerings include its Broadsign Control platform, which enables media owners to manage, sell, and deliver DOOH campaigns across a variety of screens, from billboards to transit displays. Broadsign's technology powers a significant portion of the global DOOH market, connecting media owners, advertising agencies, and brands to deliver impactful and measurable campaigns. Beyond its flagship Broadsign Control solution, the company also provides a suite of complementary products, such as Broadsign Reach, a programmatic platform that facilitates the automated buying and selling of DOOH inventory, and Broadsign Ads, a creative management platform that streamlines the process of delivering and managing digital content. These solutions have made Broadsign a trusted partner for organizations seeking to leverage the growing DOOH industry, which is poised for continued growth as brands and advertisers recognize the unique benefits of reaching consumers in out-of-home environments. Broadsign's market significance is underscored by its global footprint, with a presence in over 60 countries and a network of more than 425,000 digital screens. The company's technology is used by some of the world's largest media owners, advertising agencies, and brands, solidifying its position as a leading player in the AdTech ecosystem and a driving force in the evolution of the DOOH advertising landscape.