Crackle Plus

Mid-tier player in the free ad-supported streaming television (FAST) market

Crackle Plus is a free ad-supported streaming television (FAST) platform that provides viewers with access to a library of movies, television shows, and original programming without requiring a subscription. Originally launched as Crackle by Sony Pictures Entertainment, the service was acquired by Chicken Soup for the Soul Entertainment in 2019 and rebranded as Crackle Plus. The platform operates multiple streaming services including Crackle, Popcornflix, Truli, Pivotshare, and Españolflix, reaching audiences across various demographics and content preferences. As part of the FAST ecosystem, Crackle Plus monetizes its content through advertising, offering brands access to streaming audiences through video ad placements. The platform competes in the growing ad-supported streaming market alongside services like Tubi, Pluto TV, and Roku Channel. Crackle Plus serves as both a content destination for consumers and an advertising platform for brands seeking to reach cord-cutters and streaming audiences. The service is available across multiple devices including smart TVs, mobile devices, gaming consoles, and streaming media players, providing broad distribution for its advertising inventory.