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Alation

Alation

Data Management & Intelligencealation.com

Alation enables organizations to find, understand, trust, and govern their data through an intelligent data catalog that combines machine learning with collaborative curation, improving data literacy and accelerating data-driven decision making.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2012
HQ
Redwood City, California, United States
Connections
16

At a glance

Employees
501-1000
Funding
$318M
Revenue
$50M-$100M
Stock
NASDAQ:ALTN
14integrations2competitors
Data & AnalyticsData Management Platform

About

Leader in enterprise data catalog and data intelligence platforms

Alation is a data catalog and data intelligence platform founded in 2012 that pioneered the concept of data cataloging for enterprises. The company provides a comprehensive solution that helps organizations discover, understand, trust, and govern their data assets across various sources. Alation's platform combines machine learning with human collaboration to create a searchable inventory of data assets, making it easier for data analysts, scientists, and business users to find and work with relevant data. While Alation is not strictly an AdTech company, it serves as critical data infrastructure for many organizations including those in advertising and marketing technology. The platform helps companies manage and govern the vast amounts of data used in marketing analytics, customer data platforms, and advertising operations. Alation has established itself as a leader in the data catalog market, competing with other enterprise data management solutions and serving Fortune 500 companies across various industries including financial services, healthcare, retail, and technology.

Business model

SaaS

Target market

Enterprise

What they offer

  • Alation Data Catalog

    Core platform for discovering, understanding, and governing data assets across the enterprise

  • Alation Data Governance

    Tools for implementing data governance policies, stewardship workflows, and compliance management

  • Alation Analytics

    Business intelligence and analytics capabilities for understanding data usage and adoption

  • Alation Cloud Service

    Cloud-native deployment of the Alation platform

  • Alation Connected Sheets

    Integration with spreadsheet tools for governed data access

Key features

Automated metadata harvesting and indexingBehavioral intelligence and machine learning recommendationsCollaborative data curation and crowdsourcingData lineage and impact analysisSearch and discovery across multiple data sourcesData stewardship workflowsPolicy and compliance managementQuery and BI tool integrationData quality monitoringUsage analytics and adoption metrics

Use cases

Enterprise data discovery and searchData governance and compliance managementSelf-service analytics enablementData migration and modernization projectsRegulatory compliance (GDPR, CCPA)Data literacy and democratizationBI and analytics tool optimizationData quality improvementCloud migration planning

Customer segments

Fortune 500 enterprisesFinancial services institutionsHealthcare organizationsRetail and e-commerce companiesTechnology companiesTelecommunications providersManufacturing companiesGovernment agencies

Tech & specs

Technology stack

Machine LearningNatural Language ProcessingGraph databasesElasticsearchPythonJavaPostgreSQLKubernetes

Security & compliance

SOC 2 Type IIGDPRCCPAISO 27001HIPAAFedRAMP (in progress)

Deployment

CloudOn-premiseHybrid

API

Yes

Explore further

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