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Companies

3,611 companies in the AdTech ecosystem

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Yandex

Search Advertising, Programmatic, Display Advertising

Russia's dominant search and technology giant, offering a comprehensive advertising ecosystem rivaling Google across search, display, video, and programmatic channels.

PPC ManagementProgrammatic PlatformMoscow, North Holland
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Yandex Ads

Search & Display Advertising / Programmatic AdTech

Yandex Ads is the advertising platform of Yandex, Russia's dominant search and technology giant, offering a full suite of digital advertising solutions across search, display, video, and mobile channels.

AI-Powered PlatformDemand Side Platform (DSP)Moscow
Yandex.Direct

Yandex.Direct

Search & Performance Advertising

Yandex.Direct is Russia's dominant self-serve pay-per-click advertising platform, enabling businesses to run targeted search and display ads across Yandex's ecosystem of properties.

Contextual AdvertisingPPC ManagementMoscow, Moscow
Yandex.Metrica

Yandex.Metrica

Web Analytics

Yandex.Metrica is a free web analytics service that provides detailed insights into website traffic, user behavior, and conversion tracking with advanced features like session replay and heatmaps.

Data & AnalyticsMarketing AnalyticsMoscow, Moscow
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Yans Media

Performance Marketing & User Acquisition

Yans Media is a digital advertising and media buying agency specializing in performance marketing and user acquisition campaigns.

Customer AcquisitionPerformance MarketingTel Aviv
Yardi

Yardi

Real Estate MarketingMarketing AutomationSanta Barbara, California
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Yeahmobi

Mobile Advertising / Performance Marketing

Yeahmobi is a China-based global mobile advertising and marketing platform specializing in performance-driven user acquisition and app promotion across emerging markets.

Mobile Ad PlatformDemand Side Platform (DSP)Hangzhou, Zhejiang
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Yellow.ai

Conversational AI / Customer Experience (tangential to AdTech)

Yellow.ai is an enterprise conversational AI platform that provides customer service automation and engagement solutions through chatbots and voice assistants.

Customer AcquisitionMarketing AutomationSan Mateo, California
Yellowfin

Yellowfin

Business Intelligence and Analytics Software

Yellowfin is an established enterprise business intelligence and analytics platform provider that delivers comprehensive data visualization, automated insights, and embedded analytics solutions to organizations worldwide. The company has distinguished itself in the competitive BI market through its emphasis on action-based dashboards, collaborative analytics capabilities, and automated data discovery tools that empower both technical analysts and business users to extract meaningful insights ...

Data & AnalyticsMarketing Analytics
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Yelp

Local Advertising & Business Discovery

Yelp is a leading local business discovery and review platform that connects consumers with local businesses through user-generated content and targeted local advertising solutions.

Local AdvertisingContent DiscoverySan Francisco, California
Yelp Ads

Yelp Ads

Local Search Advertising

Yelp's advertising platform enabling local businesses to promote their services through sponsored placements, display ads, and enhanced business profiles on Yelp's consumer review platform.

Local AdvertisingPerformance MarketingSan Francisco, California
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Yext

Search Experience Management / Digital Presence Management

Yext is a digital presence platform that helps businesses manage their location data, listings, and brand information across search engines, maps, and digital services.

Local AdvertisingMarketing PlatformNew York, New York
Yieldbird

Yieldbird

Publisher Monetization / Programmatic Advertising

Yieldbird is a publisher yield management and programmatic monetization consultancy that provides SSP optimization, header bidding management, and revenue analytics for premium digital publishers. The company combines technology with managed services to help publishers maximize ad revenue across programmatic channels.

Supply Side Platform (SSP)Warsaw, Masovian Voivodeship
Yieldify

Yieldify

Acquired

E-commerce Personalization and Conversion Optimization

Yieldify was a personalization and conversion rate optimization platform that helped e-commerce businesses increase revenue through targeted customer experiences.

AI-Powered PlatformMarketing AnalyticsLondon, England
Yieldlab

Yieldlab

Supply-Side Platform (SSP) / Yield Management

Yieldlab is a European premium supply-side platform (SSP) and yield management solution headquartered in Hamburg, Germany. It enables publishers to maximize ad revenue through programmatic advertising, header bidding, and direct deal management across display, video, and mobile formats. Yieldlab serves major European publishers and is part of the Xandr/Microsoft ecosystem.

Supply Side Platform (SSP)Hamburg
Yieldlift

Yieldlift

Publisher Monetization / Programmatic Advertising

Yieldlift is a publisher monetization platform that focuses on helping small and mid-sized publishers maximize ad revenue through programmatic demand and header bidding optimization. The platform provides access to premium demand partners and offers yield management tools tailored for independent publishers. Yieldlift positions itself as an alternative to larger networks for underserved publisher segments.

Supply Side Platform (SSP)
Yieldlove

Yieldlove

Publisher Monetization & Yield Optimization

Yieldlove is a publisher monetization platform specializing in header bidding optimization and yield management for premium publishers. They provide managed services combining technology and expertise to maximize programmatic revenue through advanced optimization algorithms.

Supply Side Platform (SSP)Hamburg
Yieldmo

Yieldmo

Programmatic Advertising / Supply-Side Platform (SSP)

Yieldmo is a prominent player in the AdTech ecosystem, operating as a leading supply-side platform (SSP). The company's core focus is on programmatic advertising, with a strong emphasis on premium inventory management and optimization. Yieldmo has developed proprietary attention-based advertising technology that helps publishers maximize their ad revenue while delivering superior engagement metrics for advertisers. Their platform leverages advanced machine learning algorithms to optimize ad p...

Supply Side Platform (SSP)Verification & MeasurementNew York, New York
Yieldr

Yieldr

Defunct

Programmatic Advertising / Demand-Side Platform (DSP)

Yieldr was a programmatic advertising platform specializing in data-driven audience targeting and campaign optimization, with a strong focus on the travel and airline industry.

Marketing AnalyticsPerformance MarketingAmsterdam, North Holland
YML

YML

Acquired

Digital Product & Mobile Agency

Mobile-first digital-product agency. Absorbed into Code and Theory Network 2022.

Marketing AgencySan Francisco, California
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Yo!Kart

eCommerce Platform

Yo!Kart is a multi-vendor eCommerce platform provider offering turnkey marketplace solutions for building online marketplaces similar to Amazon, eBay, and Etsy.

Commerce TechnologyMarketplace TechnologyMohali, Punjab
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YODA (Disney Ad Server)

Ad Serving / Video Ad Decisioning

Yield Optimized Delivery Allocation — Disney's proprietary ad server / decision engine, built in-house to replace FreeWheel. Powers Disney+ and Hulu, delivering ~500M ad impressions per day. Determines when to serve ads to individual viewers and enables direct-sold vs programmatic competition. Supports proprietary formats (Pause Ads, Binge Ads, GatewayGo). Deployed on Hulu first, then extended to Disney+ when ad tier launched Dec 2022.

Video Advertising PlatformAd ServerNew York, New York
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Yomiuri Advertising

Full-Service Advertising Agency

Yomiuri Advertising is one of Japan's leading full-service advertising agencies, closely affiliated with the Yomiuri Shimbun newspaper group, offering integrated media planning, buying, and creative services.

Marketing AgencyTokyo
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Yospace

Video Advertising Technology / Server-Side Ad Insertion

Yospace is a leading provider of server-side ad insertion (SSAI) technology for live and on-demand video streaming across broadcast and OTT platforms.

CTV PlatformVideo Advertising PlatformWoking, England