Companies

Spatially is a location intelligence platform that empowers businesses to make data-driven decisions by analyzing real-world consumer behavior. Their platform provides insights into foot traffic patterns, demographic data, and competitive landscapes, enabling optimized site selection, marketing strategies, and operational efficiency.

Snap subsidiary spun out Jan 2026 to develop next-generation AR glasses (consumer Spectacles Gen 6 target). Independent operation under Snap.

Snap's AR/camera glasses, 5 generations as of 2024. 5th gen (Sep 2024) is dev-focused with see-through AR display + Snap OS.

Spectrum Reach is the advertising sales division of Charter Communications, providing multi-screen advertising solutions including cable TV, digital, and data-driven marketing services.

Spectus is a location intelligence platform that specializes in delivering advanced geospatial analytics and consumer movement insights to enterprise clients. The company aggregates location data from multiple sources and transforms it into actionable business intelligence through sophisticated data processing, visualization capabilities, and predictive analytics. Spectus serves organizations across retail, commercial real estate, and investment sectors, enabling them to understand foot traff...

Spherical is a marketing intelligence platform designed to solve the complex challenge of fragmented multi-channel data management for modern marketing teams. The platform serves as a centralized analytics hub that consolidates performance data from multiple sources including social media platforms, paid advertising channels, email campaigns, and web analytics tools into a unified system. By eliminating the need to manage disparate analytics systems, Spherical provides marketing professionals...

Spider Labs is a Japanese AdTech company specializing in ad fraud prevention and brand safety solutions. They develop and provide "SpiderAF," an AI-powered platform that detects and blocks fraudulent ad impressions and clicks, ensuring the effectiveness and transparency of digital advertising campaigns. Their mission is to create a healthy and safe advertising ecosystem for advertisers and publishers.

Splicky was a real-time bidding (RTB) demand-side platform (DSP) specializing in mobile advertising, enabling advertisers to programmatically buy mobile ad inventory across global exchanges.

Split Software provides a feature delivery platform that empowers engineering and product teams to control, measure, and manage feature releases. It enables feature flagging, A/B testing, and kill switches, helping organizations reduce risk and accelerate product innovation. The platform integrates with existing development workflows to provide granular control over new features.

Splitbee was a lightweight web analytics and A/B testing platform designed for modern web applications, acquired by Vercel in 2022.

SplitMetrics is an app growth company that provides an ecosystem of tools for mobile app marketing and optimization. They offer solutions for A/B testing, app store optimization (ASO), and ad campaign management, helping app developers and marketers acquire users and maximize their app's performance.

Walmart's self-service advertising platform enabling suppliers and sellers to promote products directly on Walmart.com through sponsored search and display placements.

Sponsors is a digital marketplace platform operating at the strategic intersection of influencer marketing and brand partnerships, serving as critical infrastructure in the rapidly expanding creator economy. The platform addresses fundamental inefficiencies in the influencer marketing ecosystem by providing comprehensive end-to-end campaign management tools, sophisticated data-driven influencer discovery mechanisms, and transparent performance analytics that enable brands to make informed par...

Spotify's self-service advertising platform that enables brands and advertisers to create, manage, and measure audio and video ad campaigns across Spotify's streaming service.

Spotify's programmatic advertising marketplace that enables advertisers to access Spotify's audio and video inventory through automated bidding.

Spotify's self-service advertising platform that enables brands and agencies to create and manage audio and video ad campaigns across Spotify's streaming service.

Spotify's self-serve ad platform, rebranded from Spotify Ad Studio in July 2024. Audio + video ad campaigns across Spotify free-tier inventory.

Spotify's advertising platform that enables brands to reach audiences through audio, video, and podcast ads across its global streaming service.

SPAN — programmatic podcast ad marketplace allowing advertisers to reach listeners across Spotify-original and third-party podcasts. Launched April 2021.

Audiobook author/publisher platform launched November 2024. Replaces the former Findaway Voices flow for direct-to-Spotify distribution; offers analytics, royalty reporting, and promotional tools. Findaway Voices business was sold to INaudio August 2025; the surviving direct-to-Spotify flow lives here.

Creator platform for podcasters and video creators (rebranded from Spotify for Podcasters Nov 2024). Expanded to include video monetization via the Spotify Partner Program. Provides hosting, distribution, analytics, ad monetization (via SPAN), and the new video creator tools.

Podcaster creation/distribution/analytics platform that absorbed Anchor at the March 2023 Stream On event. Renamed to Spotify for Creators in November 2024. Provides hosting, monetization, analytics, and Spotify-platform integration for podcasters.

Spotify's live audio chat product (acquired Locker Room March 2021, rebranded to Greenroom June 2021). Renamed Spotify Live in 2022. Shut down April 30, 2023.

Conversion-tracking pixel + attribution measurement, launched June 2023 alongside Spotify Ad Analytics. Tracks online + in-app behavior across Spotify and other podcast publishers. Sub-feature of the Spotify Ad Analytics measurement platform.