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Companies

2,956 companies in the AdTech ecosystem

Clear
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WebMD Physician Directory

Subsidiary

Healthcare Marketing

WebMD's physician directory and healthcare provider search platform that connects patients with doctors and enables healthcare professionals to manage their online presence.

Marketplace TechnologyLocal AdvertisingNew York, New York
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Weborama

Weborama

Data Management Platform and Audience Targeting

Weborama is a European marketing technology company offering data management, audience targeting, and programmatic advertising solutions. The platform provides DMP capabilities, contextual targeting, and cookieless advertising solutions with a strong presence in France and Europe.

Data Management PlatformParis, Île-de-France
Webprofits

Webprofits

Digital Marketing Consulting & Analytics Services

Webprofits is a specialized digital growth consultancy that distinguishes itself from traditional creative marketing agencies through its scientifically rigorous, data-driven approach to digital transformation and performance optimization. Rather than operating as a conventional service provider, Webprofits functions as a strategic partner that combines deep technical expertise in analytics infrastructure with evidence-based consulting methodologies. The company focuses on delivering quantifi...

Marketing AnalyticsMarketing Agency
WebTagManager

WebTagManager

Marketing Technology (MarTech) - Tag Management

WebTagManager is a specialized software-as-a-service (SaaS) provider that delivers accessible tag management solutions designed specifically for small to medium-sized businesses. The platform addresses a critical gap in the digital marketing ecosystem by enabling marketing teams and web administrators to deploy, manage, and maintain website tracking tags, marketing pixels, and analytics scripts without requiring extensive technical expertise or dedicated developer resources. By democratizing ...

Marketing Technology
Webtrekk

Webtrekk

Acquired

Marketing Analytics & Customer Data Platform

German marketing intelligence and customer data platform provider specializing in web analytics and data-driven marketing automation.

Data & AnalyticsAttribution & AnalyticsBerlin
Webtrends

Webtrends

Digital Analytics and Personalization

Webtrends is a pioneering enterprise digital analytics and personalization platform provider that has been at the forefront of the digital intelligence space for over two decades. Founded in the mid-1990s as one of the first web analytics companies, Webtrends initially focused on log file analysis before evolving into a comprehensive digital intelligence platform. The company has strategically adapted to address contemporary challenges including first-party data strategies, privacy regulation...

Data & AnalyticsMarketing Analytics
Webtrends Optimize

Webtrends Optimize

Acquired

Conversion Rate Optimization

A/B testing and website optimization platform that enabled businesses to test and personalize digital experiences through experimentation and visitor segmentation.

Data & AnalyticsMarketing TechnologyPortland, Oregon
WeChat

WeChat

Subsidiary

Social Media Advertising Platform

WeChat is a Chinese super-app offering messaging, social media, mobile payments, and advertising solutions, operated by Tencent.

Social Media ManagementMobile Ad PlatformGuangzhou, Guangdong
Wedia

Wedia

Marketing Technology (MarTech) - Digital Asset Management & Marketing Resource Management

Wedia is a French-founded enterprise software provider specializing in Digital Asset Management (DAM) and Marketing Resource Management (MRM) solutions for mid-to-large organizations managing complex, global marketing operations. The company's integrated platform enables enterprises to centralize, organize, and distribute digital content across multiple channels and geographies while maintaining brand consistency and compliance. Serving industries including retail, consumer goods, hospitality...

Creative Management PlatformMarketing AutomationFrance, Île-de-France
Weebly

Weebly

Acquired

Website Builder / E-commerce Platform

Website builder platform enabling individuals and small businesses to create websites, blogs, and online stores without coding knowledge.

Commerce TechnologyMarketing PlatformSan Francisco, California
W

Weibo Ads

Subsidiary

Social Media Advertising

Weibo Ads is the advertising platform of Weibo Corporation, China's leading social media platform, offering brands access to over 500 million monthly active users.

Influencer MarketingSocial Media ManagementBeijing
Whalar

Whalar

Advertising Technology (AdTech) - Contextual Advertising

Whalar is an advertising technology company specializing in contextual advertising solutions designed for the privacy-first digital ecosystem. The company's platform leverages advanced artificial intelligence, machine learning, natural language processing, and computer vision technologies to analyze website content and deliver precisely targeted advertisements based on contextual relevance rather than invasive user tracking or third-party cookies. This innovative approach enables brands to co...

Contextual AdvertisingInfluencer Marketing
Whatagraph

Whatagraph

Marketing Technology (MarTech) / Advertising Technology (AdTech) - Marketing Analytics and Reporting

Whatagraph is a comprehensive marketing analytics and reporting platform that serves as critical infrastructure within the AdTech ecosystem. The company specializes in automated report generation, data visualization, and white-label reporting solutions designed specifically for advertising and marketing professionals. By consolidating data from multiple marketing channels into a unified platform, Whatagraph enables users to create customizable, professional-grade reports and dashboards that s...

Attribution & AnalyticsMarketing Analytics
W

WhatRunsWhere

Competitive Intelligence and Ad Tracking

WhatRunsWhere is a competitive intelligence platform that provides ad tracking and analysis across display, native, and mobile advertising channels.

Marketing AnalyticsVancouver, British Columbia
WhatsApp

WhatsApp

Subsidiary

Conversational Marketing & Customer Engagement

WhatsApp is a global messaging platform offering encrypted communication services, owned by Meta Platforms, with limited advertising capabilities primarily through its Business API.

Marketing PlatformCustomer EngagementMenlo Park, California
White Ops (HUMAN)

White Ops (HUMAN)

Ad Fraud Prevention & Bot Detection

White Ops (now operating under the name HUMAN) is a cybersecurity company that specializes in the detection and mitigation of bot and other automated threats, protecting businesses from digital ad fraud, account takeover, and other malicious activities.

AI-Powered PlatformPrivacy TechnologyNew York, New York
WhiteOps

WhiteOps

Rebranded

Ad Fraud Prevention & Bot Detection

A cybersecurity and fraud detection company that rebranded to HUMAN Security, specializing in protecting digital advertising and online platforms from bot attacks and fraud.

Ad Fraud PreventionVerification PlatformNew York, New York
Wibbitz

Wibbitz

Acquired

Video Technology/Content Creation

AI-powered video creation platform that enabled publishers and brands to automatically transform text content into short-form videos for social media and digital marketing.

Creative PlatformVideo Advertising PlatformNew York, New York
Wide Angle Analytics

Wide Angle Analytics

Defunct

Web Analytics

Wide Angle Analytics was a privacy-focused web analytics platform that provided cookie-free tracking and GDPR-compliant analytics for websites.

Data & AnalyticsMarketing Analytics
Widen

Widen

Acquired

Digital Asset Management / MarTech

Widen is a digital asset management (DAM) platform provider that helps organizations manage, organize, and distribute their marketing content and creative assets.

Creative Management PlatformMarketing TechnologyMadison, Wisconsin
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Widen Collective

Acquired

Digital Asset Management / MarTech

Widen Collective was a digital asset management (DAM) platform provider that served marketing and creative teams before being acquired by Acquia in 2021.

Creative Management PlatformMarketing TechnologyMadison, Wisconsin
Wideo

Wideo

Video Editing Software

Wideo is a cloud-based video creation and editing platform that empowers businesses and individuals to create professional-quality videos without extensive video editing expertise.

Creative PlatformVideo TechnologyBuenos Aires
W

Wieden+Kennedy

Creative Advertising Agency

Independent global creative advertising agency known for iconic campaigns for Nike, Coca-Cola, and other major brands.

Marketing AgencyPortland, Oregon
W

Wikitude

Subsidiary

Augmented Reality Technology / AR Development Tools

Wikitude is an augmented reality (AR) technology provider offering SDKs and tools for creating AR experiences in mobile applications and marketing campaigns.

Creative PlatformLocation-Based AdvertisingSalzburg