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Viant

Irvine, California, United States · Founded 1999

501-1000 employees · DSP

Sourced & current · updated May 25, 20260 of 3 facts verifiedWebsite

Viant Technology LLC is a publicly-traded advertising technology company that operates a people-based advertising platform designed to help brands and agencies execute programmatic digital advertising campaigns. Founded in 1999 and headquartered in Irvine, California, Viant has evolved from an early internet advertising pioneer into a sophisticated demand-side platform (DSP) provider. The company went public via a direct listing on NASDAQ under the ticker symbol DSP in February 2021, reflecti...

Where they sit

Stack tier: Core Platforms (S)

Demand Side Platform (DSP)Identity ResolutionConnected TV Platform

Mid-tier independent DSP with a differentiated people-based identity and CTV focus, competing against larger platforms like The Trade Desk and Google DV360

Competitors

Key people

Pre-call brief from ATDb — sourced from the live database, current as of May 25, 2026. Not a static screenshot.