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Brief
Mobilewalla

Mobilewalla

Consumer Data Intelligence and Audience Targetingmobilewalla.com

Mobilewalla provides privacy-compliant, AI-powered consumer intelligence that transforms billions of anonymous mobile and behavioral signals into actionable audience insights, enabling businesses to understand, target, and measure their marketing efforts with greater precision.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2011
HQ
San Francisco, California, United States
Connections
7

At a glance

About

Established player in mobile consumer intelligence and location-based audience data

Mobilewalla is a global consumer intelligence and data provider that specializes in delivering audience insights and identity resolution solutions for marketing, advertising, and analytics applications. The company leverages artificial intelligence, machine learning, and proprietary data science methodologies to process billions of anonymous mobile signals and other data sources to create comprehensive consumer profiles and audience segments. Mobilewalla's platform enables brands, agencies, and data partners to better understand consumer behavior, demographics, interests, and real-world visitation patterns. In the AdTech ecosystem, Mobilewalla serves as a data provider and audience intelligence platform that helps marketers improve targeting, measurement, and attribution across digital advertising campaigns. The company's solutions bridge online and offline consumer behavior by analyzing location data, app usage patterns, and other behavioral signals to create actionable audience segments. Mobilewalla's data is used across various use cases including programmatic advertising, customer acquisition, market research, site selection, and competitive intelligence.

Business model

SaaS/Data-as-a-Service

Target market

Enterprise and Mid-Market

What they offer

  • Audience Intelligence Platform

    Comprehensive consumer profiling and segmentation solution that provides demographic, behavioral, and interest-based audience insights

  • Location Intelligence

    Real-world visitation and foot traffic analytics that connect physical location behavior to consumer profiles

  • Identity Resolution

    Cross-device and cross-channel identity graph that connects anonymous identifiers to create unified consumer profiles

  • Audience Activation

    Custom audience segments that can be activated across programmatic advertising platforms and DSPs

  • Market Intelligence

    Competitive intelligence and market research tools for understanding consumer trends and brand performance

Key features

AI-powered consumer profilingBillions of mobile signals processedReal-world location behavior analysisCross-device identity resolutionCustom audience segmentationPrivacy-compliant data collectionDemographic and psychographic insightsApp usage and digital behavior trackingFoot traffic attributionAPI and platform integrations

Use cases

Programmatic advertising audience targetingCustomer acquisition and prospectingMarket research and consumer insightsCompetitive intelligence and brand analysisRetail site selection and trade area analysisCampaign measurement and attributionLookalike modeling and audience expansionReal estate and location planningMedia planning and strategyCustomer segmentation and personalization

Customer segments

Advertising agenciesBrand marketersRetailersQuick-service restaurants (QSR)Real estate companiesFinancial servicesAutomotive brandsConsumer packaged goods (CPG)Media companiesMarket research firms

Tech & specs

Technology stack

Artificial IntelligenceMachine LearningBig Data AnalyticsCloud ComputingData Science PlatformsIdentity Resolution TechnologyGeospatial Analytics

Security & compliance

GDPRCCPAPrivacy ShieldISO 27001

Deployment

Cloud

API

Yes

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