Fox Advertising
Fox Advertising delivers unmatched access to premium live sports, news, and entertainment audiences at scale across linear TV, CTV, and digital platforms, backed by first-party data and advanced audience targeting capabilities.
Last updated Jul 16, 2026 by ATDb automated enrichment · Connections updated Jul 20, 2026
At a glance
- Employees
- 1001-5000
- Revenue
- $1B+
- Stock
- FOX
About
Major premium media owner and advertising sales organization representing one of the largest broadcast and streaming portfolios in the U.S., with particular strength in live sports and news.
Fox Advertising is the advertising sales and marketing solutions arm of Fox Corporation, one of the largest media companies in the United States. It represents and monetizes advertising inventory across Fox's portfolio of properties, including Fox News Media, Fox Sports, Fox Entertainment, Fox Television Stations, and the Tubi streaming platform. Fox Advertising connects brands with massive, highly engaged audiences across live sports, breaking news, and premium entertainment content through linear television, connected TV (CTV), and digital channels. The division offers advertisers a suite of advanced advertising capabilities including data-driven targeting, audience insights, and cross-platform campaign execution. Fox Advertising leverages Fox's first-party data assets and partnerships to enable more precise audience targeting and measurement. Its offerings span traditional upfront and scatter market TV buys, programmatic and addressable advertising, and integrated sponsorship packages, positioning it as a full-service advertising partner for brands seeking reach at scale. In the AdTech ecosystem, Fox Advertising is significant as a major premium publisher and media owner with direct access to some of the most-watched live programming in the United States, particularly NFL, MLB, and college football. Its Tubi platform adds a large AVOD (ad-supported video on demand) inventory layer, making Fox Advertising a key player in the rapidly growing CTV and streaming advertising market. The company competes with other major broadcast and cable network advertising sales organizations for national brand budgets.
Business model
Media Owner / Advertising Sales
Target market
Enterprise
What they offer
Fox Audience Network
Programmatic and data-driven advertising network extending Fox's audience targeting across digital and CTV inventory beyond owned-and-operated properties.
Tubi Advertising
Ad-supported streaming inventory on Tubi, one of the largest free AVOD platforms in the U.S., offering CTV and digital video placements.
Fox Sports Advertising
Premium sponsorship and advertising packages across NFL, MLB, college football, and other major live sports programming on Fox and FS1.
Fox News Media Advertising
Advertising solutions across Fox News Channel and Fox Business Network, reaching large cable news audiences.
Fox One
Cross-platform advertising solution enabling unified campaign planning and buying across Fox's linear, streaming, and digital properties.
Advanced Advertising Solutions
Data-driven, addressable, and programmatic advertising capabilities leveraging Fox's first-party data and third-party partnerships for precise audience targeting.
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited