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B

Basis Technologies

Acquired

Chicago, Illinois, United States · Founded 2001

501-1000 employees · N/A

Sourced & current · updated May 31, 20260 of 5 facts verifiedWebsite

Basis Technologies (formerly Centro) is an end-to-end programmatic advertising platform offering DSP, workflow automation, and business intelligence tools for media teams.

Where they sit

Stack tier: Infrastructure & Data (B)

Creative Management PlatformMarketing PlatformMarketing Automation

A leading all-in-one programmatic and media operations platform for agencies and in-house teams, differentiated by its workflow automation capabilities alongside DSP functionality.

Ownership

Parent: Kerv

Subsidiaries

Competitors

In their space

Key people

Pre-call brief from ATDb — sourced from the live database, current as of May 31, 2026. Not a static screenshot.