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Amy Rumpler

Operator

Amy Rumpler is VP of Buyer Partnerships at Basis Technologies, where she works to strengthen relationships with buy-side clients and help agencies and brands maximize the platform's programmatic capabilities. She has built her career at the intersection of media buying, technology, and client strategy, including senior leadership in search and programmatic at Semaphore. Rumpler is recognized as a knowledgeable voice in programmatic education and data-driven media solutions.

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
VP, Buyer Partnerships
Based
Chicago, Illinois, United States
Connections
2
Years in industry
15 years

Bio

Amy Rumpler is VP of Buyer Partnerships at Basis Technologies, where she works to strengthen relationships with buy-side clients and help agencies and brands maximize the platform's programmatic capabilities. She has built her career at the intersection of media buying, technology, and client strategy, including senior leadership in search and programmatic at Semaphore. Rumpler is recognized as a knowledgeable voice in programmatic education and data-driven media solutions.

Career

  • Senior Director, Search & Programmatic

    Semaphore

Expertise & education

Expertise

Programmatic AdvertisingBuy-Side StrategyClient PartnershipsSearch AdvertisingData-Driven MediaRetail MediaAgency RelationsDSP Platforms

Speaking topics

Programmatic Advertising StrategyRetail MediaData-Driven Media BuyingBuy-Side Technology Adoption

Recognition

Notable achievements

  • Leads buyer partnership strategy at Basis Technologies, helping agencies and brands maximize programmatic platform capabilities
  • Built senior leadership career spanning search and programmatic at Semaphore prior to joining Basis Technologies
  • Recognized as a programmatic education advocate and contributor to industry discourse on retail media and data-driven solutions
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